Within 2 weeks of launch of Lucknow edition, Jagran Prakashan adds 3 more editions of largest read Urdu daily.
Neha Saraiya | Delhi | June 9, 2011
Close on the heels of the launch of Lucknow edition, Jagran Prakashan Ltd. has added 3 more editions of its Urdu newspaper Inquilab. Indiaâ€™s oldest and largest read Urdu newspaper Inquilab hit the newsstands in Delhi, Bareilly and Kanpur today. Inquilab is targeted at the upmarket urdu reading population across markets in UP, Delhi and Bihar.
With this launch, Jagran Prakashn has further strengthened its position as the largest read publication group of India. The flagship brand, Dainik Jagran has been the largest read newspaper in India for the last 17 consecutive rounds of IRS. With the launch of Inquilabâ€™s Â Delhi, Bareilly and Kanpur edition, Jagran Prakashan Limited now has 85 Editions across 4 languages covering 14 states and a readership ofÂ 6.2 crores.
Inquilab is positioned as a complete family newspaper with content for everyone. There is dedicated content space for Women, Kids and Youth. In addition to National & International News, Sports, City, and Business, the paper will cover Entertainment as well. Inquilab will continue on its editorial path of Nationalistic journalism and will also raise community specific issues. Inquilab is known for its responsible journalism and the new editions of Inquilab will continue to reflect this in their approach.
Inquilab is targeted at the upmarket, affluent Urdu speaking population across a range of markets in North. Apart from local retail and Government and classifieds, Inquilab will provide increased reach amongst relevant audiences to larger national advertisers.