Venturesutra.com to Simplify Funding for Entrepreneurs

To help entrepreneurs tap early and growth capital from less than USD 500,000 to USD 10m from Potential Investors.

BestMediaInfo Bureau | Delhi | May 12, 2011

Venturesutra has unveiled the first of its kind Direct and Private Funding platform in India to help startup and growing enterprises easy and quick access to funding source. With Venturesutra, Entrepreneurs, Venture Capital, Angel and Seed Investors can now privately discuss potential investment opportunity directly in real time.  Currently, over 160 entrepreneurs and more than 25 top notch Investors have joined Venturesutra. With this free to register platform, Venturesutra has simplified the need for a funding ecosystem currently unavailable to effectively support growth of young and growing enterprises.

For Entrepreneur like Deepak Goel, Founder and CEO, Drizzlin and many others Venturesutra has eased the funding process as they can kick start this by creating executive summary, searching and identifying Investors and directly sharing their plan with targeted investor. For Angel Investors like J A Chowdary and Venture Capital firm like IDG Ventures India and Ojas Venture Partners and others Venturesutra offers direct access to quality deals right in their inbox from Tier 1 to Tier 3 cities across the country. The platform features customized account option, view and organize deals based on their investment mandate and engage with entrepreneurs directly.

Making the announcement Abhijit Maheswari, Founder, Venturesutra said “Entrepreneurs often struggle to find and reach out to the right investors directly and quickly; Venturesutra will provide a simple, easy, one stop place to search and connect with prominent and active investors instantly while investors can directly source deals and efficiently manage Dealflow in the Early and Growth stages. “Quality of deals and user-friendliness of the platform will be always important to us”, Abhijit.

Venkatesh Peddi, AVP, IDG Ventures India who has started using the platform said “Venturesutra as a tool will go a long way in streamlining the start-up ecosystem in India which is still evolving.  It is a great way for the entrepreneurs to approach VCs and to conduct the entire funding process in a structured manner.  Having used the tool for last few months, I can say that, due to the screening process that Venturesutra conducts on their side, the quality of some the deals presented have been fairly good.”

"Venturesutra turned out to be a great platform, not just did I hear from three VCs in the first day, but it even opened doors to more business connections as the VCs were kind enough to propose us to other clients we could potentially service.” Deepak Goel, Founder and CEO, Drizzlin says.

“Venturesutra would help entrepreneurs across the country to quickly and effectively reach out to VCs like us. We see this as becoming an important deal sourcing platform for the VC industry and help widen the evolving entrepreneurial ecosystem in India. It is an effective platform for us to reach out to wider entrepreneur base across country, especially in Tier 2 and 3 cities.” Dr. Rajesh Srivathsa, Managing Partner, Ojas Venture Partners, said

Successful Entrepreneur and Angel Investor J A Chowdary who invested in start up like Mojostreet and Indyarocks said “We expect this platform to provide opportunity for young entrepreneurs to reach out to potential investors and for angels like us to identify potential investment opportunity at an early or growth stage. It also provides ways to unlock potential ideas, knowledge, networks, experience or capital and find a meaningful way to participate.”

Founder of Venturesutra.com, Abhijit Maheshwari was earlier CEO of Sloka Capital, a capital advisory company focused on Startup and early stage companies primarily in healthcare, microfinance and technology sector businesses. Abhijit has previously worked in Intellecap, Hyderabad, Aermid Healthcare PLC, London and had co-founded Akula Handicrafts in Goa, right after college. The finance graduate from London has advised entrepreneurs on capital structuring, valuation, strategy, business plans and successfully raised capital for number of startups and growth stage businesses.

Venturesutra features neatly laid-out executive summary option that makes it easier for investors to quickly screen and evaluate ventures seeking funding. In order to keep the network of investor rich, venturesutra has set guidelines for investors who wish to join the platform. The joining of the platform is strictly on invitation. This also means only qualified investors have access to plans.

Ojas Ventures, IDG Ventures, Accel Partners, SIDBI Ventures,  Helion Partners, SAIF Partners, Inventus Capital Partners, Seedfund, Mumbai Angels, Qualcomm ventures, Reliance Venture Asset Management, Rabo Equity Advisors, Gujarat Venture Finance (GVFL), KITVEN, Rajasthan Venture Capital Fund (RVCF), VenturEast, Brand Capital, Small Enterprise and Assistance Fund (SEAF), Tempus Capital, The Morpheus,Omnivore Capital, Impact Investment Partners, and others are some of the investment companies that have joined Venturesutra. These investors represents diverse sectors and company stage (early/growth) focus from Technology, Internet, Mobile, Education, Consumer, Software, Cleantech to Healthcare and life science and Agriculture related enterprises.

Additional tools help entrepreneurs manage their funding applications and communicate effectively with multiple investors in one place. The service offers both free to use and pay to use option. Venturesutra also offers limited offline intervention by its team to assist entrepreneurs search and select right investors, helping them with their executive summary, guiding them on funding process and on case-to-case basis, introduction to investors over email.

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