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Better Photography announces Wedding Photographer of the year 2010

Organized by Better Photography magazine, the award recognizes the wedding photographers across India.

April 18, 2011:

The Kodak Better Photography Wedding Photographer Of the Year (WPOY) 2010 winner was announced at a grand ceremony in Hotel Novotel, Juhu. Vivek Victor Sequeira from Mangalore became the winner of the 2nd edition of WPOY and also won a trophy and a cash prize of Rs one Lakh. Each of the six final nominees also received Dlite-2 IT lighting kits from Photoquip. Organized by Better Photography magazine, these are the only grand scale awards in India that recognize the wedding photographers.

The quest for the second edition of India’s best wedding photographer began as early as September 2010 through a grand scale pan India hunt, where entries were called across six categories namely Bridal Portraiture, Couple Portraiture, Family and Friends, Behind the scenes, Emotions and Photo series on a single wedding. Around 16,584 of entries were received etching a jump of 100% over last year. The participation was seen from 544 different cities and towns across India.

After several rounds of elimination by a jury of eminent photographers comprising Bipin Mistry, Bankim Jain, Maz Mashru, Venkat Ramana, Sephi Bergerson and Jagdish Agarwal, the final 6 category winners were chosen. These 6 winners then competed in a unique Face-Off round that took place in The Wedding Cafe Lounge, Andheri (W). The finalists shot a mock wedding complete with a bride and groom, dressed in their wedding finery sponsored by renowned fashion designer Neeta Lulla, their make-up by ace make-up artist Cory Walia and jewellery by creative jewellery designer Varuna D Jani. The final submissions of the Face-Off were judged by the renowned Wedding Photographer Prakash Tilokani.

The audience at the awards night was studded with the presence of some of the most eminent photographers like Ashok Salian, Ian Pereira, Swapan Mukherjee, Jagdish Agarwal, Subi Samuel, Palash Bose, Bipin Mistry, Venkat Ramana, Adhik Shirodkar and Sherwin Crasto. Other luminaries at the function were Manoran, tourism Malaysia, Neeta Lulla, Cory Walia, Varuna D Jani. The winner trophies were sponsored by The Awards Gallery.

The ceremony also saw the unveiling of an exclusive coffee table book which showcases the best entry pictures of the WPOY contest. The Awards ceremony and the WPOY contest will soon be telecasted as two separate half hour shows on CNBC TV 18.

According to Madhavan Pillai, Editor, Better Photography, “Amongst all the genres of photography, wedding photography stands out as amongst the most challenging and the most self-satisfying. Where else, but at an Indian wedding, will you find such a range of emotions, colours and expressions to capture? It is a tough job because not a single moment can be missed and the photographer often works under many, many constraints. It takes an all-round photographer
 someone good with communication, photographic technique across various lighting situations, a sense of composition and timing, to produce great results. I am extremely thrilled with the platform that Wedding Photographer of the Year Awards has become. With the number of entries this year, being nominated alone is an achievement, because the competition is so tough.”

Srinivasu Saraswatula, Country Business Manager, Consumer Digital Group, Kodak India said, “Kodak has worked with cinematographers not just on training but also in taking centre stage in the success of the movie. A cinematographer morphed into ‘Director of Photography (DOP)’. In a similar vein Wedding photographer who is being recognised through this initiative may call themselves not as ‘Wedding Photographer’ but as ‘Director of Wedding Photography’ ”

He further Added, “Kodak will continue to invest in equipping the photographers not only with photography skills but also in photo editing and album presentation to truly make them the Director of Wedding Photography.”

PR@BestMediaInfo.com

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