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Internal Changes In Mudra Group

Deepak Singh and Ravinder Siwach made Group Creative Directors at Mudra South and Ignite Mudra respectively.

BestMediaInfo Bureau | Delhi | March 16, 2011

The Mudra Group has seen 2 major internal postings in the last month. Deepak Singh who joined Mudra West as Creative Director a year ago, has moved to Bangalore to join the team as Group Creative Director. He will now work on brands such as Jockey, Federal Bank and McDowell’s No.1, amongst others.

With more than 10 years experience, Deepak has over 200 national and international awards under his belt, including six silvers at Asia Pacific 2009, two Lions at the Cannes Awards 2009, Best of Show (Regional): SOAA 2010, twelve awards at GoaFest 2010 and two golds at the New York Festival 2010. He has also worked on some of the best known brands in the country, such as  Philips, Electrolux, Johnnie Walker, Bajaj Electricals, Parle G, Appy Fizz, Appy, Bailey, Kinetic, Air India, Baby Dreams Oil, Tata Indicom, Priyagold Biscuits, SAB TV, ABN Amro Bank, Kia Diamonds, Gems & Jewelry, Vimal, Suzlon, UTV, Pantene, Ambuja Cement, Reliance Infocom and Union Bank.

Ravinder Siwach has been in this field for over a decade. His stint at Mudra West began in 2007. He has worked on some of the biggest brands includingDomino’s, Dabur, Honda, NIIT, Incredible India, Reliance Big TV, Union Bank of India, Air India, LIC, Future Group (e-zone, Big Bazaar, Collection I, Fashion@BigBazaar), Bank of Baroda, Godrej Real Good Chicken and Godrej Yummiez. As the Group Creative Director at Ignite Mudra, Ravinder will handle brands such as Paras Pharma, Zydus Wellness – Nutralite, Acitilite, Symphony Air Coolers, YoBykes and Elite Cakes & Confectionary. He’s won awards at the ABBY’s, AAAI’s and the EFFIE’s.

Commenting on his new role, Deepak Singh said, “I have had a good run in Mumbai and thoroughly enjoyed every moment.  Now it’s time to move ahead and to grow along with the company. Mudra, Bangalore has been doing exceptional creative work and has some really enviable brands. Also, Vipul Thakkar, ECD - Mudra South and I have worked together in the past and the opportunity to do so again was too tempting to pass up. I am very excited to be a part of that office and look forward to doing my bit.  The team in Bangalore is young and enthusiastic and with the right impetus, it will soon make its mark in winning accolades nationally and internationally.”

On Deepak joining the Bangalore office, Vipul Thakkar, ECD, Mudra South, said, “Deepak is a creative powerhouse. I can’t think of a single award, national or international, that he hasn’t won in his illustrious career. And, despite that, he is wonderfully humble. I am thrilled to have him in the Bangalore office.”

Commenting on Ravinder’s new role, Chandan Nath, President, Ignite Mudra said, "Ravinder has been responsible for some great work with Mudra, Mumbai for the last three years. His coming on board with Ignite Mudra is really great. I am sure this will enhance our creative offerings to clients and add value to their brands."

On his new role, Ravinder said, “My idea at Ignite Mudra is to rock.”


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