Everest Brand Solutions Appoints Pooja Balani As GM

She had stints at Grey, Lowe Lintas, JWT, Contract, M&C Saatchi in the past.

Neha S | Delhi | March 1, 2011

Pooja Balani has joined Everest Brand Solutions as General Manager, Mumbai. Pooja's advertising career spans Grey, Lowe Lintas, JWT, Contract, M&C Saatchi and now Everest.

She will report in to Dhunji Wadia, President, Everest Brand Solutions.

On her joining, Pooja Balani says, "My partnership with Dhunji goes back to JWT where we created a highly motivated and energetic team. We both believe in creating work that rocks the marketplace. And both believe in creating a fun and positive work culture. Watch this space for more information.”

Pooja has the experience of working on a diverse set of businesses that include Jet Airways, Diamond Trading Company (DeBeers), Standard Chartered Bank, Kingfisher, Unilever Beverages, Acer, Bajaj Allianz Insurance, Shopper's Stop, Disney, Pfizer, Franklin Templeton and Spice telecom.

She has won EFFIES for work on Asian Paints and Spice Telecom.

Pooja has tremendous expertise in managing organizational change, building brands developing business, and ensuring profitability. Pooja played a key role in setting up the M&C Saatchi Mumbai operations from office design to staff recruitment across all levels to implementation of standard operating procedures for smooth and effective working.

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