UTV Bindass Launches New Reality Show Love Lock Up

Unlike Emotional Atyachar, the new show to help couples saving their relationship.

BestMediaInfo Bureau | Delhi | January 3, 2011

UTV Bindass has announced the launch of a gripping new reality series Love Lock Up which would be a medium for those couples who have reached the brink of choosing to be in or out of their strained relation and give them one last chance to reconcile their relationship before all is lost. The show promises to engage, entertain and entice viewers with its hard-hitting but real content. Taking on the mantle to assume responsibility of helping those distressed couples with their varied problems, Bindass puts forward a step to help them in saving their relationship.  A 52-episoder (13 couples) series starts January 10^th, 2010, every Monday – Thursday at 7pm and would be hosted by the suave Pravesh Rana.

Commenting on the launch of the show, Nikhil Gandhi, Business Head, UTV Bindass said, “Bindass has redefined relationship reality television in India with Emotional Atyachaar & the success is totally attributed to a razor sharp understanding of what matters to the youth. This backed by constant research gives us a clear edge over developing concepts & shows which matter to the youth. Micromax Bindass Love Lock Up will up the ante to further augment the relationship reality space with a path breaking new concept. There are many a couples in this 'impatient generation' who've found love which is now on the brink of being lost. Its time they face the truth and give their relationships one last chance & Micromax Bindass Love Lock Up is here to help you do just that. We strongly believe that this concept resonates truth about people in committed relationships. People will feel the angst, experience the emotional trauma and will believe in the ideology of giving their relationships another chance.”

Speaking about his role as the show host, Pravesh Rana said, “It's an honor to be playing anchor for Love Lock Up after Emotional Atyachaar. Reality shows based on relationships seem to be gaining prominence as they reflect the truth. I took this challenging role as it would also be interesting to help people getting to know and understand the pros and cons of their relationship - a bit like leaving the baggage and actually giving their loved ones a second chance. The Love Lock Up is the ultimate option for the couple going through a tough time and I would be the calming element who sensitizes them of their doings.”

Info@BestMediaInfo.com

Info@BestMediaInfo.com