Only Colors & Zee TV Gain In 2^nd Week Of 2011

All other Hindi GECs including Star Plus and Sony fall.

Rajat Arora | Delhi | January 12, 2011

Colors and Zee TV are the only two gainers among Hindi GECs in the second week of TAM in 2011 although there are no surprises in the position. Remaining on top, Star Plus has garnered 379 GRPs as compared to 396 in the 1^st week.

Riding on the good performance of the finale episode of Bigg Boss which garnered 6.7 TVRs, India's No.2 Hindi GEC Colors is inching closer to 300 landmark. The channel's TVR in the second week now stands at 296 (last week 283) on TAM people meter.

Zee TV is the second channel which has gained more eyeballs this week to strengthen its position at No.3. It has garnered 232 GRPs this week (last week 224).

Sony Entertainment Television has maintained status quo to remain at 4th spot by losing 11 GRPs. It has garnered 168 GRPs in the 2^nd week of TAM in 2011 (last week 179).

SAB TV too has lost some points and recorded 138 GRPs (last week 146) followed by a Imagine 76 (last week 86), Star One 36 (last week 38) and Sahara One 27 (last week 31).

Rajat.Arora@BestMediaInfo.com

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