There was no formal pitch for the account; account size is estimated to be in the region of 40-50 crore.
BestMediaInfo Bureau | Delhi | October 13, 2010
DDB India has won the creative mandate for Olive Telecom. Olive Telecom is a world class designer and supplier of wireless devices; 2G/3G mobile handsets and smart phones, connected mobile computing devices and advanced data modems.
Senior sources at DDB India confirmed the development to BestMediaInfo.com. It is learnt Olive Telecom will sign the agreement soon in this regard. There was no any formal pitch involved.
The sources estimate the ad spends of Olive Telecom to be in the region of 40-50 crore with the aggressive brand communication plans ahead.