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Karvy Appoints Lowe Lintas As Creative Partner

BestMediaInfo Bureau | Delhi | August 31, 2010

Lowe Lintas has won the creative duties for the Karvy Group after a multi agency pitch. The account will be headed by Anaheeta Goenka, Executive Director, Lowe Lintas.

Karvy group was formed in 1983 at Hyderabad, India and ranks amongst the top players in almost all the field it operates. Karvy Group’s companies include Karvy Computershare Limited, Karvy Stock Broking Limited and Karvy Comtrade. Karvy's new business initiatives include Karvyonline.com, NBFC, Wealth Management and Data Management Services.

On this occasion, Charles Cadell, CEO, Lowe Lintas said, “We are extremely proud to be associated with the Karvy Group. They are known to set benchmarks in the Financial Services category.  Our philosophy of High Value Ideas promises a new take on driving visibility for the group. It is an exciting category & we are all charged up to make the most of it.”

On choosing Lowe as its creative partner, J. Ramaswamy, Group Head, Corporate Affairs - Karvy Group, said, “We are extremely happy to partner with Lowe Lintas. They were a natural choice to implement our creative and strategic planning activities because of their understanding of the group and the energy that they bring to the table.”

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