Brandstand: Where Kalank went wrong

By Shivaji Dasgupta

Guest Times: Are you doing analytics right?

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Brandstand: Be Indian, Buy Foreign

By Shivaji Dasgupta

Brandstand: Adman run away, Accenture wants to play

By Shivaji Dasgupta

Brandstand: Did your brand fool you yesterday?

By Shivaji Dasgupta

Data Diaries: Data storage and organisation

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Brandstand: The Bro Code of Brands

By Shivaji Dasgupta

Guest Times: How India’s publishers can turn the tide of today’s landscape

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Brandstand: ‘If it ain’t Boeing I am not going!’

By Shivaji Dasgupta

Guest Times: How Congress is losing the plot ahead of 2019 polls

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Data Diaries: Are we using the same approaches to get different answers?

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Brandstand: Brands of War

By Shivaji Dasgupta

Brandstand: Never retrofit Brand Purpose

By Shivaji Dasgupta

Brandstand: ‘Designer Failures’ as a recipe for success

By Shivaji Dasgupta

Brandstand: When logos start to talk

By Shivaji Dasgupta

Brandstand: When Chanda met Rajat

By Shivaji Dasgupta

Guest Times: What will it take for audio streaming apps to catch up with FM radio in India?

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Brandstand: Craft versus Effectiveness in the world of brands

By Shivaji Dasgupta

Guest Times: Big data or sentiment — what is pivotal for a successful digital marketing strategy

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Brandstand: Cogency Model and the Future Agency

By Shivaji Dasgupta

Guest Times: Using Instagram Analytics to boost ROI

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Brandstand: 30 Bondel Road and the culture of an agency brand

By Shivaji Dasgupta

Brandstand: Is the I-Phone a victim of demi-Moore’s Law?

By Shivaji Dasgupta

Guest Times: Key consumer trends that shape the Indian beer market

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Guest Times: How micro-influencers is a growing trend

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