Special
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- Is Brand Purpose an overrated concept?
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- What traditional brands can learn from Cred’s ad featuring Rahul Dravid
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- Towards peaceful coexistence of satellite broadcasting and 5G services
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- Dr Fuad Halim and the hyperlocal political brand
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- Are you a Jab or a Jab Not?
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- Rising Star: Abhishek Lamba, Marketing Manager, Nexstgo
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- Why Coke and Airtel are saying no to red from today
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- A cause for collaboration: Can audience exchange level the publisher playing field?
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- User experience and ad viewability: Defining the key aspects of ad quality
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- IT Rules 2021: Legitimising platform discretion
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- Rising Star: Sourodeep Banerjee, Creative Manager, FoxyMoron
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- Hey woman, be yourself, don’t try to be a man
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- Women need women who will motivate, appreciate and bring out best in each other
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- Commentary: Why is TRAI silent on DD Free Dish monopoly, which is killing the news genre?
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- Building the digital marketing pillar for the industry
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- NITI Aayog’s vision for online fantasy sports can catalyse the sports ecosystem in India
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- Thank you Lalit Modi for the Border-Gavaskar Trophy
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- Rising Star: Shivam Ginglani, CEO, Black Bow
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- How smart production is driving change in India
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- Commentary: Was Partho Dasgupta being played by Arnab Goswami?
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- Is craft in advertising a necessity or a luxury?
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- Why the subscription model will save businesses in 2021
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- Are you a Passionate Pant or a Serious Saha?
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- It’s an Ad, not an Adani!
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- Is ‘In The Home’ the future of ‘Out Of Home’?
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