Marketing
Britannia plans rural markets to contribute half of domestic sales in 3-4 years
SC allows Cognizant to use hexagonal logo in India until final ruling
Inside Amazon Ads' digital-first brands playbook, and the P & L it overlooks
Talent Tracker: Key appointments and promotions across media, marketing and tech
Former Google marketing leader Neha Barjatya joins Peak XV Partners as CMO
Santoor challenges Lifebuoy for top spot in soap and personal care market
E-retail AdEx to surge 20–30% this festive season with Q-commerce driving momentum