Ansible reports why brands should care about Pokémon Go

Integral PR appoints Sujay Mehdudia as CEO

Surrogate advertising is absolutely a waste of time: Lisa Srao, I Brands Beverages

Meru Cabs raises Rs 150 crore from Brand Capital

Amul is official sponsor of Indian contingent to Rio Olympics

H+K Strategies appoints Aseem Bhargava as VP, Media Relations and Crisis

Google is world’s No. 1 brand; HDFC tops India list: BrandZ rankings

Online wallets: Creating a category

In depth: Exploring virtual reality as a marketing tool

Shell Lubricants promotes Mansi Madan Tripathy as Managing Director

20:20 MSL appoints Rina Sen Goel as Special Advisor

Debarati Sen appointed as new Managing Director of 3M India and 3M Lanka

BBH India enters content and entertainment marketing

Is cost-per-view the future of branded content pricing?

Edelman Edge to help companies market better

Manchester United remains world’s most valuable football brand

HUL announces new appointments for Management Committee

Event Capital refreshes brand image

Fourth Dimension Media brings back Independence Rock Festival

Suman Srivastava’s Marketing Unplugged

IAMAI Conclave: Mobile marketing is way forward for brands

IAMAI Conclave: Decoding performance marketing

Internet growing with mobile penetration, says Mondelez’s Prashant Peres

Hill+Knowlton Strategies strengthens senior leadership in India

Mondelez India appoints Hemant Rupani as Director, Sales