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Tata Salt’s emphasis on purity is not in reaction to Patanjali, says Sagar Boke
Tata Salt’s emphasis on purity is not in reaction to Patanjali, says Sagar Boke
Interbrand India ranks Tata, Reliance and Airtel as top 3 Indian brands in 2017
Interbrand India ranks Tata, Reliance and Airtel as top 3 Indian brands in 2017
Native audio advertising is next big thing for brands, says Saavn
Native audio advertising is next big thing for brands, says Saavn
‘The Future is exciting. Ready?’, says Vodafone in new global brand positioning
‘The Future is exciting. Ready?’, says Vodafone in new global brand positioning
Neelima Burra quits Cargill Foods India
Neelima Burra quits Cargill Foods India
Salman Khan’s Being Human eyes 20% growth YOY
Salman Khan’s Being Human eyes 20% growth YOY
Marico India business up 12% in Q2FY18
Marico India business up 12% in Q2FY18
Five principles that can help drive brand growth
Five principles that can help drive brand growth
Alibaba Mobile Business Group launches UC Ads in India
Alibaba Mobile Business Group launches UC Ads in India
Starbucks to invest more in tea for growth in India
Starbucks to invest more in tea for growth in India
FLYP@MTV Café reaches Mumbai’s Kamla Mill
FLYP@MTV Café reaches Mumbai’s Kamla Mill
HUL ups ad spend by 20% in Q2FY18
HUL ups ad spend by 20% in Q2FY18
Campus Shoes dons a new avatar in rebranding exercise
Campus Shoes dons a new avatar in rebranding exercise
Ethnic wear brands sparkle during festive season, expect 25% jump in sales
Ethnic wear brands sparkle during festive season, expect 25% jump in sales
Capgemini rebrands identity after 13 years, unveils new logo
Capgemini rebrands identity after 13 years, unveils new logo
CMS Asia concludes ASEAN edition in Singapore
CMS Asia concludes ASEAN edition in Singapore
adidas to strengthen presence in tier II, tier III markets
adidas to strengthen presence in tier II, tier III markets
Colgate-Palmolive cuts ad spend by 7% in Q2FY18
Colgate-Palmolive cuts ad spend by 7% in Q2FY18
Ranju K Mohan calls it quits at McNroe Consumer Products
Ranju K Mohan calls it quits at McNroe Consumer Products
GBTL-Grasim signs ‘fashion icon’ Amitabh Bachchan as brand ambassador
GBTL-Grasim signs ‘fashion icon’ Amitabh Bachchan as brand ambassador
Barbie dolls maker Mattel eyes 100 Indian cities for growth
Barbie dolls maker Mattel eyes 100 Indian cities for growth
Accenture appoints Nikki Mendonça as President of Intelligent Marketing Operations
Accenture appoints Nikki Mendonça as President of Intelligent Marketing Operations
Max Fashion aims to be a Rs 5,000-crore brand in three years
Max Fashion aims to be a Rs 5,000-crore brand in three years
Zivame ropes in Sumeet Yadav as its Executive Chairman
Zivame ropes in Sumeet Yadav as its Executive Chairman
Charles Cadell appointed as 2018 APAC Effie Awards Chairman
Charles Cadell appointed as 2018 APAC Effie Awards Chairman