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You hire professionals for expertise. If you have hired a creative agency, then give them independence: Amul’s RS Sodhi
You hire professionals for expertise. If you have hired a creative agency, then give them independence: Amul’s RS Sodhi
There is much more to creating a brand than just communication or a logo: Landor’s Lulu Raghavan
There is much more to creating a brand than just communication or a logo: Landor’s Lulu Raghavan
The pug and ZooZoo are valuable brand assets for Vodafone India. We don’t provide over-exposure to either: Siddharth Banerjee
The pug and ZooZoo are valuable brand assets for Vodafone India. We don’t provide over-exposure to either: Siddharth Banerjee
Mixed reality will be the next big thing in experiential marketing: Chris Weil, Chairman and CEO, Momentum Worldwide
Mixed reality will be the next big thing in experiential marketing: Chris Weil, Chairman and CEO, Momentum Worldwide
Bisleri has always positioned itself on the basis of purity and health: Ramesh Chauhan, Chairman, Bisleri International
Bisleri has always positioned itself on the basis of purity and health: Ramesh Chauhan, Chairman, Bisleri International
Home is an integral part of our communication, says AkzoNobel’s Rajiv Rajgopal
Home is an integral part of our communication, says AkzoNobel’s Rajiv Rajgopal
Localisation is key to successful rural marketing: Rajesh Radhakrishna, Vritti i-Media
Localisation is key to successful rural marketing: Rajesh Radhakrishna, Vritti i-Media
How you calibrate your brand’s globality is important: McCann Global CSO Suzanne Powers
How you calibrate your brand’s globality is important: McCann Global CSO Suzanne Powers
I don’t want to bracket ourselves as a coffee company, but an experience company: CCD’s Bidisha Nagaraj
I don’t want to bracket ourselves as a coffee company, but an experience company: CCD’s Bidisha Nagaraj
Digital has become very important in the rural marketing mix: Ravindra Shahane
Digital has become very important in the rural marketing mix: Ravindra Shahane
Interview: Nicholas M Dudynskay, EVP, Global Director of Retail Marketing, Leo Burnett Worldwide
Interview: Nicholas M Dudynskay, EVP, Global Director of Retail Marketing, Leo Burnett Worldwide
Interview: R Shivashankar, Director South Asia, Lavazza
Interview: R Shivashankar, Director South Asia, Lavazza
Interview: Kishore Biyani, CEO, Future Group
Interview: Kishore Biyani, CEO, Future Group
Interview: Ramesh Chembath, AVP, Sales & Marketing, Godrej Appliances
Interview: Ramesh Chembath, AVP, Sales & Marketing, Godrej Appliances
Interview: Sandeep Aurora, Director Marketing, Intel South Asia
Interview: Sandeep Aurora, Director Marketing, Intel South Asia
Interview: James Munson, Head of Retail & Marketing, Marks & Spencer Reliance India
Interview: James Munson, Head of Retail & Marketing, Marks & Spencer Reliance India
Interview: Rahul Akkara, VP - Marketing, Parag Milk Foods
Interview: Rahul Akkara, VP - Marketing, Parag Milk Foods
Interview: Sid Shah,President&CEO,Wild East Group
Interview: Sid Shah,President&CEO,Wild East Group
Jagran Solutions executes launch event of Audi A6
Jagran Solutions executes launch event of Audi A6
Chetan Bhagat to promote Hong Kong Tourism Board
Chetan Bhagat to promote Hong Kong Tourism Board
Interview: Ambika Sharma, Founder, Pulp strategy
Interview: Ambika Sharma, Founder, Pulp strategy
Brand Activation Will Surpass OOH Soon
Brand Activation Will Surpass OOH Soon
New Media In New Era
New Media In New Era