Best Media Info

Editor’s Picks
Special
Interviews
Events
banner ad
Marketing
Patanjali is a lesson for all marketers that disruption can happen anytime: Marico CMO Anuradha Aggarwal
Patanjali is a lesson for all marketers that disruption can happen anytime: Marico CMO Anuradha Aggarwal
North Indians have zero loyalty towards brands, says Deepak Chhabra, MD, Crocs India
North Indians have zero loyalty towards brands, says Deepak Chhabra, MD, Crocs India
Not worried about Patanjali, focusing on innovation instead: Tarun Arora, COO, Zydus Wellness
Not worried about Patanjali, focusing on innovation instead: Tarun Arora, COO, Zydus Wellness
Why should you fear if you are a profitability enhancer: Neelima Burra, CMO, Cargill Foods India
Why should you fear if you are a profitability enhancer: Neelima Burra, CMO, Cargill Foods India
The basics of marketing remain the same: Kedar Apte, VP - Marketing, Castrol India
The basics of marketing remain the same: Kedar Apte, VP - Marketing, Castrol India
Digital India is a big opportunity to leverage, says KFC India CMO Lluis Ruiz Ribot
Digital India is a big opportunity to leverage, says KFC India CMO Lluis Ruiz Ribot
We are not in direct competition with Patanjali, says Hamdard’s Mansoor Ali
We are not in direct competition with Patanjali, says Hamdard’s Mansoor Ali
Distribution is the cake and marketing is the icing: Nomit Joshi, Director Marketing, Gionee India
Distribution is the cake and marketing is the icing: Nomit Joshi, Director Marketing, Gionee India
A message that can’t be visualised will lack the power of emotion: Laura Ries
A message that can’t be visualised will lack the power of emotion: Laura Ries
You hire professionals for expertise. If you have hired a creative agency, then give them independence: Amul’s RS Sodhi
You hire professionals for expertise. If you have hired a creative agency, then give them independence: Amul’s RS Sodhi
Rooh Afza turns cool to target youth
Rooh Afza turns cool to target youth
By
Farhad Katgara moves out of Group M Dialogue Factory
Farhad Katgara moves out of Group M Dialogue Factory
By
FCB Interface brings Gulshan Singh on board
FCB Interface brings Gulshan Singh on board
By
Rediffusion Y&R’s Uttio Majumdar to join Exide as CMO
Rediffusion Y&R’s Uttio Majumdar to join Exide as CMO
By
SBI is instantly new, yet recognisable
SBI is instantly new, yet recognisable
By
Himanshu Saxena joins Edelman as Brand Lead for India
Himanshu Saxena joins Edelman as Brand Lead for India
By
Mirum acquires clients for marketing cloud
Mirum acquires clients for marketing cloud
By
Durex Jeans: It’s a condom! Smart marketing, but can it drive sales?
Durex Jeans: It’s a condom! Smart marketing, but can it drive sales?
By
There is much more to creating a brand than just communication or a logo: Landor’s Lulu Raghavan
There is much more to creating a brand than just communication or a logo: Landor’s Lulu Raghavan
Traditional customer loyalty programmes have lost their utility, says report
Traditional customer loyalty programmes have lost their utility, says report
By
The pug and ZooZoo are valuable brand assets for Vodafone India. We don’t provide over-exposure to either: Siddharth Banerjee
The pug and ZooZoo are valuable brand assets for Vodafone India. We don’t provide over-exposure to either: Siddharth Banerjee
By
Warc Awards launched, to honour effective use of emerging marketing disciplines
Warc Awards launched, to honour effective use of emerging marketing disciplines
By
Warc sees VR and AR benefiting brands immensely in 2017
Warc sees VR and AR benefiting brands immensely in 2017
By
Warc releases effective global social strategy trends of 2016
Warc releases effective global social strategy trends of 2016
By
Urban Ladder revamps brand identity; will be available on Amazon & Flipkart
Urban Ladder revamps brand identity; will be available on Amazon & Flipkart
By