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: Sony YAY! expands cross-platform ecosystem with new IP 'Oh My Lallan'
In Television

: Colors to premiere new season of Bigg Boss on October 15
In Television

: Viacom18 Consumer Products collaborates with Point Cove to launch apparel collection for kids
In Marketing

: Cheil India’s ‘Awesome is for Everyone’ campaign presents the new Samsung Galaxy A14 5G
In Ad Craft

: MA & TH carries out marketing campaign for ‘Dahaad’, ‘Pitchers Season 2’, and more OTT shows
In OTT

: Ranveer Singh shares the ‘Live It Large’ idea in Seagram’s Royal Stag’s new campaign
In Ad Craft

: Nickelodeon’s 13th homegrown IP ‘Kanha – Morpankh Samraat’ to go live on Sonic
In Television

: Zepto’s ‘Nahi Milega’ campaign shows audience the harsh realities, promises unlimited free deliveries
In Ad Craft

: Noise partners with WPL 2023 as associate sponsor; launches ad film with Taapsee Pannu
In Marketing

: Nickelodeon all set to return with new edition of Kids’ Choice Awards
In Television

: ShareChat partners with Star Bharat to host ‘Shaadi ke Side Effects’ sessions
In Digital

: Zee Biskope gives fans an opportunity to meet Bhojiwood teen stars through ‘Biskope Milayi Jodi’
In Television

: Noise onboards Virat Kohli as its new brand ambassador
In Marketing

: Pizza Hut’s ‘Shut Up and Take My Money’ campaign aims to promote its new Flavour Fun range
In Ad Craft

: CNBC-TV18’s Live virtual event “Ready Steady Grow” to be held on March 17 on Twitter Spaces
In Television

: YME cluster’s new content slate expected to generate about a third of our existing revenue: Anshul Ailawadi of Viacom18
In Television

: Mondelez takes a couple in the Metaverse for a Valentine’s dinner date
In Digital

: In-depth: Are alcohol brands finally targeting women or is it just a gimmick?
In In-depth

: The kids category continues to be under indexed, says Nina Elavia Jaipuria of Viacom18
In Television

: Sony Yay! to bring a comedy show for kids ‘Ding Dong Bell, Masti ka Khel’
In Television

: Epic On adds children safety feature on its platform
In Television

: Sony Yay! takes kids to the animated world of Taarak Mehta Kka Chhota Chashmah
In Television

: Why esports still to become a preferred destination for brands
In Digital

: Sony YAY! launches four new shows as a precursor to the summer vacations
In Television

: Case study: How PicsArt helped Myntra elevate customer engagement during EORS 13
In Marketing

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