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Fanta pulled up for continuing with ‘Rang Ja’ anthem for ICC T20 despite India’s poor performance
Sony Pictures Sports Network to broadcast Women’s Big Bash League (WBBL)
Star Sports and ICC launch ‘Live the Game’ anthem ahead of Men’s T20 World Cup
Tiger Shroff invites all the gamers to register for Esports Premier League
In Digital
UEFA Euro 2020 to go live on SonyLiv from June 11
In Digital
It was a very high-risk, high-reward campaign: Unacademy’s Karan Shroff on its IPL 2021 campaign
Continuing IPL amid pandemic not right, feel brand strategists as players test positive
Sony Pictures Networks India acquires exclusive TV and digital rights for Copa America 2021 in Indian sub-continent till Dec 31
Star Sports on-boards 18 sponsors for IPL 2021
Tata Safari is the official partner for IPL 2021
IPL returns to India after two years; 2021 season to kickstart on April 9 in Chennai
Brands to spend aggressively on Vivo IPL 2021, may spend 10% more than last year: Top media planners
Knocked-off? “No option” for brands to buy last-minute ad inventories for finals this IPL season
ABP News launches a special programming initiative ‘Wah Cricket’ for cricket fans
Star India signs Vi as fifth co-presenting sponsor of IPL 2020
Mobile Premier League announces its sponsorship of Royal Challengers Bangalore in T20 season
In Digital
Vivo set to withdraw from IPL 2020
IPL 2020 goes ahead with Vivo as title sponsor from Sep 19 to Nov 10 in UAE
In-depth: How much kick the advertising industry will get if IPL 2020 is conducted this year?
#FightingCoronavirus: Pocket Aces’ Loco upgrades its product offerings
In Digital
BCCI suspends IPL 2020 till April 15 over coronavirus concerns
Colors Cineplex, Voot and Jio partner with Road Safety World Series T20 cricket tournament
Partnering with ICC World Cup 2019, what’s in store for Uber?
Hotstar eyes record viewership for World Cup 2019; ropes in eight sponsors
In Digital
Uber partners with ICC for Men’s Cricket World Cup 2019