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: Bacardi to keep advertising budget digital-focused, to rope in influencers
In Advertising

: Star Sports 1 Hindi sees a massive viewership growth, but can it sustain post-IPL?
In Television

: Sponsorship of non-cricket leagues sees massive slump but cricket grows at 34%: ESP Properties Study
In Marketing

: In-depth: How online fantasy sports is becoming a major business in India
In In-depth

: Star India launches fifth regional sports channel Star Sport1 Bangla
In Television

: Ola partners with JSW Sports, launches crowdfunding campaign for young athletes
In Marketing

: Big ticket sports events give food ordering and delivery apps an extra push
In Marketing

: Speedo India announces Parineeti Chopra as fitness ambassador
In Marketing

: KKR-backed Emerald Media acquires significant minority stake in Global Sports Commerce
In Digital

: Technology and non-live sports will change the face of Indian sports, says Vinit Karnik, ESP Properties
In Marketing

: Star India launches Re.imagine Awards for ads aired during IPL 2018
In Television

: Blis partners with moments marketing company TVTY
In Marketing

: Dipstick: Why IPL remains unaffected by controversies
In Dipstick

: How Sony gained from a decade of IPL
In Television

: SPN completes first phase of acquisition of Ten Sports Network from ZEEL
In Television

: DSport to focus on ‘Underserved’ sports: Discovery’s Karan Bajaj
In Television

: This year India was quite vocal on Twitter
In Digital

: Rio Olympics garners 210.9 million impressions in first week
In Television

: CNN-News 18 special Olympics presentation ‘India’s Champions’
In Television

: Hitachi makes a clean impact on a rapper
In Ad Craft

: Sports sponsorship grew by 12.3% in 2015: ESP SportzPower Report
In Marketing

: TVS Tyres associates with Cricket All-Star Series as co-presenter
In Marketing

: Sports industry has grown by 10% in 2014: GroupM ESP Report
In Marketing

: TOI presents The Times of India Sports Awards
In Print

: India-Pak World Cup match clocks 25 mn video views on Star’s digital platform
In Digital

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