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Mobile Handset brand COMIO appoints Sumit Sehgal as CMO
Distribution is the cake and marketing is the icing: Nomit Joshi, Director Marketing, Gionee India
IPG Mediabrands lists three defining tech trends of consumer behaviour for 2017
In Digital
#SamsungService is highest-viewed advertising video in consumer electronics, smartphones category worldwide
Women spend twice the time spent by men on smartphones, says report
In Digital
After smartphones, Micromax launches air conditioners
MTV Splitsvilla, where ‘women rule’
Creo’s quirky films bring users closer to software features of its smartphones
‘Faster than Faster’ is Vivo India’s tagline for its V3 and V3Max smartphones
Lowe Lintas Delhi wins Vivo Mobile biz
Erosnow forms strategic alliance with LeEco
In Digital
Mogae awards Tango creatives to Contract; digital & design to The Mob
In Digital
Micromax takes the humour route to accelerate smartphone adoption
Outbrain decodes India’s online content consumption trends
In Digital
Viacom18 helps launch Vivo smartphones in India
Gionee Smartphones says ‘Hello India’
Sony LIV launches its video-on-demand service on BlackBerry smartphones
In Digital
Micromax pulls off a coup, signs Hollywood star Hugh Jackman as brand ambassador
Spice goes One Up for its Pinnacle smartphones series
Lenovo has smartphones ‘For Those Who Do’ launches redesigned website
In Digital
Real India: Consumer durables brands log into small town India
In Print
Vuclip unveils new ‘Slide2Engage’ ad unit
In Digital
IndiaCast signs multi-year licensing deal with
Taproot creates multi-tasking imagery for Karbonn Mobiles