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Apollo Tyres’ new campaign is an ode to Sachin Tendulkar on his 50th birth anniversary
Zee Media Network broadcasts Critics’ Choice Awards 2023
Zee Music renews its multi-year global deal with YouTube and Meta
In Digital
Shikhar Dhawan asks consumers to upgrade TV sets this cricket season in Flipkart’s latest campaign
Lee Cooper’s ‘Life Is Out There’ campaign showcases its new summer collection
Tata Play Binge adds ShortsTV to its platform
Nickelodeon all set to return with new edition of Kids’ Choice Awards
EatFit launches third leg of 'Kuch Kar Dikhane Ki Bhook' campaign
Motion Content Group and Film Critics Guild announce the fifth edition of Critics’ Choice Awards
Viacom18 Consumer Products launches premium Garfield x Celio Collection
Aaj Tak becomes the first news YouTube channel in the world to cross 50 million subscribers
Business Today launches ‘Markets Today’ page on its website
In Digital
Foxymoron’s Prachi Bali to Head Saatchi & Saatchi Propagate India
In Digital
D2C brands: 2022 year it was and 2023 future it holds
With an aim to bring analytics and real identity into focus, Publicis Media India wants to partner with digital-first clients: Tanmay Mohanty
In Digital
Betting big on hyper-specialisation, Zoo Media eyes 65% growth in FY23
In Digital
Swiss Beauty joins brides and bridesmaids during wedding celebrations with #MeraWeddingBFF campaign
Arre Studio onboards Endemol Shine’s Anaya Mohanty as Creative Director and Development Head
Livon’s #KeepAbreastAndLivon film presents a self-check guide for detecting breast cancer
Despite muted ad revenues globally, sunny days ahead for digital platforms
In Digital
OTTplay offers content from 7 OTTs as part of free trial of its ‘Starter Pack’
‘Tata Play Binge app aims to increase penetration of paid OTT subscriber base’
YouTube launches Shorts on TV screens
Can Twitter beat Instagram and YouTube to become a creator-first platform?
In Digital
Alphabet Inc clocks ad revenue of $54.48 billion in Q3 of FY22