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Global economic outlook expected to impact 2023 business plans for 95% of marketers: WARC report
Global economic outlook expected to impact 2023 business plans for 95% of marketers: WARC report
In Marketing
CCI to soon pronounce its decision on Google’s alleged market dominance abuse in smart TV category
CCI to soon pronounce its decision on Google’s alleged market dominance abuse in smart TV category
In Digital
Meta to announce large scale lay-offs this week
Meta to announce large scale lay-offs this week
In Digital
Indian gaming market hits $ 2.6 billion, set to almost quadruple to $8.6 Billion by 2027: Lumikai report
Indian gaming market hits $ 2.6 billion, set to almost quadruple to $8.6 Billion by 2027: Lumikai report
In Digital
‘Baadshah of Bollywood’ Shah Rukh Khan turns 57, here’s a sneak-peak into his ad journey
‘Baadshah of Bollywood’ Shah Rukh Khan turns 57, here’s a sneak-peak into his ad journey
In Advertising
Multiscreening has become the most significant consumer behaviour for the Indian marketing industry: MMA – WARC report
Multiscreening has become the most significant consumer behaviour for the Indian marketing industry: MMA – WARC report
In Marketing
BBH India onboards Himanshu Saxena as COO and Managing Director
BBH India onboards Himanshu Saxena as COO and Managing Director
In Advertising
NBA appoints Tammy Henault as Chief Marketing Officer
NBA appoints Tammy Henault as Chief Marketing Officer
In Marketing
Social commerce expected to reach market size of $16-20 billion in India by 2025: Talkwalker and Khoros report
Social commerce expected to reach market size of $16-20 billion in India by 2025: Talkwalker and Khoros report
In Marketing
93% of Indian shoppers recall brand conversations online before making a purchase: Twitter’s #LetsTalkShop report
93% of Indian shoppers recall brand conversations online before making a purchase: Twitter’s #LetsTalkShop report
In Digital
Havas Group India concludes ‘Havas Spark 2.0’ internship programme with Gen Z Report 2022
Havas Group India concludes ‘Havas Spark 2.0’ internship programme with Gen Z Report 2022
In Advertising
22feet Tribal Worldwide appoints entrepreneurs Diya Sarker and Ishan Mehta as ECDs
22feet Tribal Worldwide appoints entrepreneurs Diya Sarker and Ishan Mehta as ECDs
In Advertising
84% households in India have more than 1 person watching CTV: India CTV 2.0 Report by mediasmart
84% households in India have more than 1 person watching CTV: India CTV 2.0 Report by mediasmart
In Television
Hybrid shopping to grow 1.3X this festive season: InMobi and Branch report
Hybrid shopping to grow 1.3X this festive season: InMobi and Branch report
In Marketing
Dentsu Creative India appoints Dalip Daniel as Group Executive Creative Director and Tulika Seth as Group Creative Director
Dentsu Creative India appoints Dalip Daniel as Group Executive Creative Director and Tulika Seth as Group Creative Director
In Advertising
Kinnect hires Varun J Bansal as Associate Vice-President, Media
Kinnect hires Varun J Bansal as Associate Vice-President, Media
In Digital
86% of respondents mostly opt for offline stores to fulfil their grocery needs: LS Digital report
86% of respondents mostly opt for offline stores to fulfil their grocery needs: LS Digital report
In Marketing
Vast majority of CMOs want to see agencies seamlessly combine capabilities to deliver innovative solutions: Dentsu Creative report
Vast majority of CMOs want to see agencies seamlessly combine capabilities to deliver innovative solutions: Dentsu Creative report
In Marketing
Nearly three in ten urban Indians are likely to change their cell phone brand: YouGov report
Nearly three in ten urban Indians are likely to change their cell phone brand: YouGov report
In Marketing
Here's how Bollywood's Big B, Amitabh Bachchan, revolutionised the Indian ad industry
Here's how Bollywood's Big B, Amitabh Bachchan, revolutionised the Indian ad industry
In Advertising
Vi led the advertiser leader board, Tata at the 2nd spot for IPL 2022: Wavemaker report
Vi led the advertiser leader board, Tata at the 2nd spot for IPL 2022: Wavemaker report
In Advertising
50% of APAC marketers are preparing for Web 3 arrival: WARC, MMA Global report
50% of APAC marketers are preparing for Web 3 arrival: WARC, MMA Global report
In Marketing
Online retail platforms clocked a sale of Rs 40k crore during festive season sale: Redseer report
Online retail platforms clocked a sale of Rs 40k crore during festive season sale: Redseer report
In Marketing
Dentsu Creative India elevates Benny Augustine to Chief Operating Officer
Dentsu Creative India elevates Benny Augustine to Chief Operating Officer
In Advertising
Gen Z is the world’s most digital audience spending two-thirds of media time online: WARC report
Gen Z is the world’s most digital audience spending two-thirds of media time online: WARC report
In Digital