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New report uncovers hidden tobacco marketing on social media
Metaverse acts as catalyst providing creative freedom to brands in creating meaningful experiences
In Digital
Haptik releases ‘The state of WhatsApp marketing 2023’ report
In Digital
Marketers believe their work provides increasing value despite macroeconomic and labour headwinds: Salesforce report
GroupM’s Finecast to launch addressable TV report with Kantar on December 7
IdeateLabs appoints Raman Minhas as CCO and Megha Ahuja as EVP – Client Solutions
In Digital
Grey Group India elevates Rahul Pahwa to SVP and Business Head (North) role
FCB Interface appoints Gaurav Dudeja as Chief Operating Officer
Massive scope for brands to associate with E-sports, gaming community highly receptive to the idea: Dentsu Gaming Report India 2022
In Digital
Rediffusion Healthcare rebrands and relaunches as Wellth
58% prefer to watch the FIFA World Cup on TV, 27% on mobile, reveals Axis My India December CSI Survey
91% of C-suite and top executives reveal ONDC is going to be relevant for their business: Publicis Groupe India and DIF report
Majority of financial profiles on Twitter are focused on cryptocurrency and NFTs: Birdseye report
In Digital
Indian customers displayed increased interest towards fashion, home goods, online games during Black Friday sale: Admitad
Dentsu appoints Unmesh Pawar as Chief People Officer for India and South Asia
GoM recommends 28% GST to be levied on casinos, online gaming horse racing
In Digital
Bhavesh Kosambia joins Wondrlab as Content Lead
Publicis Groupe and Digital India Foundation to launch ‘Decoding ONDC - Perspective For Marketers’ report
In Digital
India among top 3 fastest growing research and insights markets in Asia Pacific; industry size touched $2.7 billion in 2021: MRSI report
Pilot project on RPD successful, report coming soon; Direct-to-mobile broadcasting next big thing for TV: Apurva Chandra
91% of marketers leveraged consumer data for marketing in 2022, says MMA EY report unveiled at ‘Data Unplugged’ event
Diwali 2022 witnessed a 17% increase in online sales compared to 2021: Criteo report
Meta appoints Sandhya Devanathan as Head and VP of India
In Digital
What share of Indian M&E industry each medium will command in 2030?
In OTT
Tonic Worldwide’s GIPSI launches X-Factor report on UI/UX to help brands
In Digital