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Ads see 19% higher brand impact on Spotify vs all other media: Spotify’s Sonic Science report
In Digital
Aaj Tak leads the news genre in linear and digital reach: Chrome DM report
Amazon’s ad business alone is worth more than global print ad market: Warc report
90% of digital marketers aware of audio advertising, but only 40% use it: MMA-GroupM report
Indian B2B buyers rank as most frustrated buyers switching their suppliers in last 12 months: Report
News Flash: Indian adex to grow by 15.5% to reach Rs 1,46,450 crore in 2023: GroupM TYNY report
Cheil India appoints Neeraj Bassi as its Chief Growth Officer
Search for OTTs rose by 380%, theatre releases by 220% in 2022: Google’s Year In Search report
In Digital
Confluent appoints Rubal Sahni as Area VP and Country Manager for India
Mindshare’s Vivek Das joins Zoo Media’s FoxyMoron as CEO
In Digital
L&K Saatchi & Saatchi appoints Hindol Purkayastha as Business Head and EVP for North and East
80% of Indians happy to pay a small fee to access ad-free content experience: Samsung Ads study
Indian adex to grow by 15.07% to reach Rs 1,13,575 crore by end of 2024: Dentsu
Dentsu Creative’s ‘A Tale of New Cities’ report highlights the 12 trends that will drive the industry in 2023
Comedy, horror and cartoons the most searched genre of content in India: Amazon Fire TV Streaming Trends report 2022
I&B Ministry seeks comments from industry and public on draft AVGC-XR policy
In Digital
Havas Worldwide India appoints Debanjan Basak as Group Creative Director
coto appoints Join Ventures’ Avi Kumar as its Chief Business Officer
Distinctive brand assets are back in vogue, reveals WARC in its new report
Deloitte’s India Tech Trends 2023 report shows the way forward for organisations
2023 brings elevated expressionism to arm people with hope for the uncertain year ahead: Wunderman Thompson’s annual trend report
Increased investment in retail media to fuel growth of CTV and Live sports: Vishal Jacob of Wavemaker India
In Digital
Wavemaker India’s Spotlight 23 report captures strategic focus areas across big tech platforms and emerging technologies
Wunderman Thompson South Asia appoints Dentsu’s Harsh Shah as its new Chief Digital Officer
Foxymoron’s Prachi Bali to Head Saatchi & Saatchi Propagate India
In Digital