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Radio channels demanding advertisers to return to pre-Covid ad rates
In Radio
Grey group India appoints Ankit Mathur as Group Creative Director for Mumbai
Indian Prosumers want ban on advertising for fossil fuel companies, big promotional events, Fast Fashion: Havas report
195 advertisers advertised on JioCinema during IPL 2023: TAM Adex report
Print publishers remain optimistic after mixed Q4FY23 results
In Print
Chennai Super Kings get top spot in fandom: Rediffusion Red Lab
India Today Group secures top spot in CTV news segment: Comscore
OTT content doesn’t influence smoking habits in India; peer pressure, stress are key drivers: Koan Advisory Group survey
Tilt Brand Solutions elevates Adarsh Atal to Chief Creative Officer role
YouTube’s global advertising revenue to reach $30.4 billion in 2023: WARC report
In Digital
Future Generali India Life Insurance appoints Geetanjali Chugh Kothari as Chief Marketing Officer
Free ad-supported streaming TV growing steadily in India; 63% surge in hours of viewing: Amagi report
65% consumers want brands to wow them, reveals Wunderman Thompson report
Phil Nelson named Executive Vice-President of CNN International Commercial
CTV impressions increasing 369% YoY in India as compared to 62% globally: DoubleVerify report
India’s E-retailing reached $60 billion GMV in FY2023 with a steady 22% annual growth: Redseer Strategy Consultants
ASCI report highlights EdTech sector’s commitment to responsible advertising: IAMAI’s IEC
Aaj Tak continues to lead the pack in digital reach: Report
In Digital
What’s the solution to real money gaming sector’s advertising woes?
Annual viewability averages worldwide have risen 9% between 2019 and 2022: IAS report
In Digital
William Grant & Sons India appoints Kapila Sethi Kad as Head of Marketing
Hansa Research’s IPLomania report 2023 reveals TV viewership ahead of OTT, but dual viewership most popular choice
Indian language news consumer shows increased propensity for online transactions: Kantar-Google report
In Digital
Brand message/content alignment changes consumer perception: DoubleVerify report
759 million Indians active internet users, to reach 900 million by 2025: IAMAI-Kantar report
In Digital