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'rebranding'
Seven steps to remember when doing a rebranding exercise
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Digital
Zetwerk unveils new brand identity, to launch a 360 degree brand campaign
In
Advertising
CNBC-TV18’s Young Turks turns 19, gets a new look
In
Television
Cannes Lions 2021 Live: The story behind the rebranding of fast food chain Burger King
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Advertising
We will be heavy on digital in our communication: Ashish Dhruva of InterMiles
In
Digital
With the rebranding, Criteo lays out the future of advertising without cookies
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Advertising
IPL suspension short-term setback; will bounce back in better times, feel fantasy gaming platforms
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Digital
Health and fitness platform cure.fit renames as cult.fit
In
Digital
Kia India adopts new identity, drops ‘Motors’ from name; cars with new logo to launch in May
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Marketing
Smart marketers are increasing budgets on design front to drive preference, desire for products: Lulu Raghavan of Landor & Fitch India
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Marketing
Telecom not just about connectivity but provides interface for a digital society to exist and grow: Avneesh Khosla of Vi
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Digital
Lowe Lintas bags creative mandate for OLX's Waah Jobs
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Advertising
Olx rebrands its Aasaanjobs job board to Waah Jobs
In
Digital
Media and entertainment platform BuddyBits re-brands itself with a fresh new logo
In
Digital
Reliance Industries rebrands its Sports & Lifestyle business to ‘Rise Worldwide Limited’
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Marketing
Digital has outpaced print to become the second largest ad medium in India: Anand Bhadkamkar of Dentsu International
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Advertising
ABP Majha crosses 7 million subscribers mark on YouTube
In
Television
Government should allow pharma companies to advertise on TV, says ABP Network's Avinash Pandey
In
Television
How ABP Network reinvents the identity of its seven news brands
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Television
JK White Cement reinvents building material communication space through its quirky campaign
In
Ad Craft
Brightcove unveils new brand identity
In
Digital
Jack Daniel’s announces global relaunch of its brand with ‘Make it Count’ tagline
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Marketing
‘Bite Into Happiness’ as Mad Over Donuts comes in new avatar
In
Marketing
Star India signs Vi as fifth co-presenting sponsor of IPL 2020
In
Television
In-depth: Vodafone Idea’s unified brand identity ‘Vi’ — appealing or appalling?
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