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In-depth: Print recovery on fast track, to cross pre-Covid revenue this fiscal
Indian M&E sector to grow 17% to reach Rs 1.89 trillion in 2022: EY FICCI M&E report 2022
Rekindling the passion for creativity in print advertising
In Print
Indian ad spends in 2021 likely to exit 90% of 2019 level, says IPG Mediabrands’ Magna
After a bright Diwali, print hopes for a spectacular wedding and new year season
In Print
DB Corp reports 85% recovery in Q2 FY22 on pre-Covid levels
In Print
Print revenues may touch pre-Covid levels in FY-22
In Print
No brand can build brand value without advertising in TOI and ET, feels Partha Sinha of Times Group
In Print
In-depth: FMCG booster dose for India’s adex; sectoral ad spend to be 15% more than pre-Covid level
TV ad revenues to reach Rs 50,586 crore in 2025 from Rs 35,015 crore in 2020: PwC report
Language dailies recover from Covid aftermath, expect decent revenue growth in H2
In Print
Can paywalls save newspapers?
In Print
Earned media and PR work better for us than paid advertising, says AirAsia’s Siddhartha Butalia
Fresh surge in Covid-19 cases unlikely to deter print recovery; medium back on strong growth trajectory, say industry experts
In Print
Free Press Journal cracked the entry barrier created by The Times of India, says Abhishek Karnani
In Print
Newspapers differ with adex reports, say figures underplaying print’s potential
In Print
Vaccine rollout give media agencies hope for recovery from April 2021
Covid-hit newspaper industry urges government to increase ad rates, withdraw import duty
In Print
India's top brands renew hope in print medium, resume advertising
In Print
2020 adspends will decline “only” by 5.8%, says GroupM
In-depth: Will mini-lockdowns play spoilsport for fashion retailers this festive season?
In-depth: Real estate players to go slow on advertising, festive adex likely to be 20% less than last year
Government's new print media policy may boost digital adex, shrink print revenues
How advertisers’ outlook will change for print and radio mediums due to pandemic
How Dollar managed to communicate its new identity amid Covid crisis