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Sensing ratings suspension, Republic Bharat made No. 3 pushing India TV to fifth position
Google Ads introduces auto-generated ad tool using generative AI
In Digital
Sociowash launches AI-led advertising solutions agency ‘SW AI Studios’
Google introduces new natural-language conversational experience within Google Ads
News Flash: Arnab Goswami's saintly claims on viewership despite buying Landing Pages in 10 critical markets
Anurag Thakur needs to know what's wrong with BARC ratings; here’s a list
Explained: News channels win DD Freedish slots at the cost of entire genre
Irrespective of increasing cost, cricket remains the biggest growth driver: Wavemaker India’s Shekhar Banerjee
Supreme Court to hear landing page matter on January 4
Taboola signs deal with Time Out to become its new global recommendations provider
In Digital
Instoried announces AI-based text-to-image tool – ‘Instoried ART’
In Digital
Big breakthrough at 9 pm slot for Aaj Tak; channel claims Sudhir Chaudhary’s Black & White becomes slot leader
We have beaten the unfair advantage of competitive landing pages, says Aaj Tak
BARC asks IBDF if it wants to knock out entire session of landing pages only for "News genre"
BARC has failed to address concerns of news genre, says Zee Media on its exit from ratings
ED probe in TRP scam leaves many unanswered questions
Zee Media exits BARC; claims landing page as a bone of contention
Khabar Matlab Aaj Tak: Noida towers demolition delivers 6X viewership on Aaj Tak
In-depth: Does the new TV news pecking order reflect in ad rates?
Curious Case: Arnab Goswami decries landing pages at TRAI forum despite unabashedly riding on it
Delhi High Court orders Exchange4Media and Anurag Batra not to republish or circulate defamatory article
Shut down the news ratings again
Explained: The landing page on TV
Advertisers question relevance of audience coming through landing pages
Measuring landing page impact – a self-destruction tool for the industry and BARC India