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Lenskart takes on board Bhuvan Bam as brand ambassador
Lenskart takes on board Bhuvan Bam as brand ambassador
In Digital
Puma to spend 90% of marketing budget on digital, aims to grow sales by 25%
Puma to spend 90% of marketing budget on digital, aims to grow sales by 25%
In Marketing
Buzzoka’s new Instagram Ad Films service targets online audience
Buzzoka’s new Instagram Ad Films service targets online audience
In Digital
Guest Times: How micro-influencers is a growing trend
Guest Times: How micro-influencers is a growing trend
In Guest Times
Zefmo Media predicts five influencer marketing industry trends for 2019
Zefmo Media predicts five influencer marketing industry trends for 2019
In Marketing
Twitter purge and how brands gain from it
Twitter purge and how brands gain from it
In Digital
BC Web Wise partners with Qoruz to deliver data-driven influencer marketing solutions
BC Web Wise partners with Qoruz to deliver data-driven influencer marketing solutions
In Digital
Cannes Lions 2018: India secures 16 shortlists in Media, Direct, Product Design, PR and Social & Influencer
Cannes Lions 2018: India secures 16 shortlists in Media, Direct, Product Design, PR and Social & Influencer
In Cannes Lions 2018
Brand-celebs disconnect: Is celeb marketing losing its impact?
Brand-celebs disconnect: Is celeb marketing losing its impact?
In Marketing
Virat Kohli takes the baton for Philips India’s male grooming products as brand ambassador
Virat Kohli takes the baton for Philips India’s male grooming products as brand ambassador
In Marketing
Hard Rock Cafe appoints Pixel Fox Studios as creative and digital agency
Hard Rock Cafe appoints Pixel Fox Studios as creative and digital agency
In Digital
Instagram set to beat other social media channels in 2018
Instagram set to beat other social media channels in 2018
In Digital
India Influence Report 2018: Over 90 per cent marketers likely to launch influencer marketing campaigns this year
India Influence Report 2018: Over 90 per cent marketers likely to launch influencer marketing campaigns this year
In Marketing
In-depth: Banking and insurance brands should gear up for the she-economy
In-depth: Banking and insurance brands should gear up for the she-economy
In In-depth
In-depth: Influencer marketing — doing it right
In-depth: Influencer marketing — doing it right
In In-depth
MindShift Interactive wins the digital mandate for Universal Music India
MindShift Interactive wins the digital mandate for Universal Music India
In Digital
Rising Star: Anusree Menon, Director Outreach, DigitasLBi
Rising Star: Anusree Menon, Director Outreach, DigitasLBi
In Rising Star
AdStand: Purple Lips, Influencer Marketing and why brands have to get it right
AdStand: Purple Lips, Influencer Marketing and why brands have to get it right
In Guest Times
Cheil India bags Logitech
Cheil India bags Logitech
In Digital
iContract wins Garnier’s digital mandate
iContract wins Garnier’s digital mandate
In Digital
Suraj Nambiar joins as GM, Maxus Digital
Suraj Nambiar joins as GM, Maxus Digital
In Digital
DHFL launches national influencer outreach programme
DHFL launches national influencer outreach programme
In Marketing
CA Media Digital appoints Ashish Joshi to head Fluence
CA Media Digital appoints Ashish Joshi to head Fluence
In Digital
Ogilvy PR launches Espresso for the start-up community
Ogilvy PR launches Espresso for the start-up community
In Marketing