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OTT players will get more prominence in media plans soon, feel industry leaders
In OTT
Brandstand: Creative work cultures post #MeToo
TV or digital? Industry leaders speak their mind at IAA awards
Five ways to know your target audience
IRS 2017: Is it time to do away with AIR on basis of yesterday’s recall?
Google launches ad solutions for India
In Digital
Stage set for Emvies 2017 to recognise path-breaking brand campaigns and innovations
Network18’s first ever ‘India Power Conclave’ on September 22
Women yet to break glass ceiling in advertising, marketing and media industry
Data is the new digital currency, says TRAI Chairman RS Sharma
In Digital
Cannes Lions 2017: Ogilvy & Mather's Tham Khai Meng to lead Titanium and Integrated jury
Twitter India and Ping Network launch live video interview series #MegaBites
In Digital
Google picks 50 industry leaders for second edition of ‘Squared’ in India
In Digital
Mindshare chooses Crayon Data to launch marketing solution suite FAST
Women don’t have to work as hard as men: Monica Tata
IAA Kyoorius Digiyatra turns the focus on the digital ecosystem
In Digital
Riding the tech wave: Industry leaders show the way to navigate the connected world
In Digital
Dipstick: Is profit-sharing the way forward in brand endorsements?
Marketers decode the rules of navigating the digital marketing playground
IAMAI Marketing Conclave to focus on online marketplace
In Digital
BARC ratings create big monetisation opportunity for HD channels
Indian M&E sector pins hope on rollout of GST in April 2016 to resolve tax concerns
FICCI Frames 2015: Laying a transformative roadmap for Indian broadcasting
Zee rolls out Zindagi with ambitious ‘Jodey Dilo Ko’ philosophy
ICI Akzo Nobel’s Nihal Kaviratne kicks off IAA Young Turks Forum