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Search Results for 'festive'
Consumer electronics to drive India's festive season adex, focus on TV and digital
Consumer electronics to drive India's festive season adex, focus on TV and digital
In Advertising
IPL presents a huge opportunity for content creators across media channels, says Wakefit’s Chaitanya Ramalingegowda
IPL presents a huge opportunity for content creators across media channels, says Wakefit’s Chaitanya Ramalingegowda
In Marketing
In-depth: Jewellery brands devise strategy to encash good consumer appetite this festive season
In-depth: Jewellery brands devise strategy to encash good consumer appetite this festive season
In In-depth
In-depth: Will mini-lockdowns play spoilsport for fashion retailers this festive season?
In-depth: Will mini-lockdowns play spoilsport for fashion retailers this festive season?
In In-depth
In-depth: Auto industry pins hope on festive sentiment to bounce back big, increases digital spends
In-depth: Auto industry pins hope on festive sentiment to bounce back big, increases digital spends
In In-depth
In-depth: This festive season, FMCG brands may go slow on print but digital and TV will get boost
In-depth: This festive season, FMCG brands may go slow on print but digital and TV will get boost
In In-depth
Red Chief to resume ATL and BTL marketing, expects increased sales in festive season
Red Chief to resume ATL and BTL marketing, expects increased sales in festive season
In Marketing
In-depth: Top consumer durable brands to keep adex low despite improving consumer sentiment
In-depth: Top consumer durable brands to keep adex low despite improving consumer sentiment
In In-depth
In-depth: Real estate players to go slow on advertising, festive adex likely to be 20% less than last year
In-depth: Real estate players to go slow on advertising, festive adex likely to be 20% less than last year
In In-depth
How coronavirus will change the face of festive ad campaigns this year
How coronavirus will change the face of festive ad campaigns this year
In Advertising
Demand from rural, non-containment urban areas put business back on track: T Krishnakumar of Coca-Cola India
Demand from rural, non-containment urban areas put business back on track: T Krishnakumar of Coca-Cola India
In Marketing
IPL may help Star India take away Rs 1,500-1,700 crore from festive ad spend
IPL may help Star India take away Rs 1,500-1,700 crore from festive ad spend
In Television
Zee Biskope brings festive spirit of Vat Savitri with ‘Saajan Ke Pyaar… Senurwa Ke Tyohaar’
Zee Biskope brings festive spirit of Vat Savitri with ‘Saajan Ke Pyaar… Senurwa Ke Tyohaar’
In Television
There will be a bloodbath in outdoor media cost negotiations if lockdown extends further, say OOH experts
There will be a bloodbath in outdoor media cost negotiations if lockdown extends further, say OOH experts
In OOH
In a first, Facebook rolls out high-decibel campaign in India
In a first, Facebook rolls out high-decibel campaign in India
In Ad Craft
Is the fizz out of festive advertising for beverage brands?
Is the fizz out of festive advertising for beverage brands?
In Advertising
Spread the joy for yourself and others this Diwali, say brands
Spread the joy for yourself and others this Diwali, say brands
In Advertising
Nick, Sonic and Nick Jr gear up for an entertaining festive season
Nick, Sonic and Nick Jr gear up for an entertaining festive season
In Television
Viacom 18 and Zeel line up exciting shows this festive season
Viacom 18 and Zeel line up exciting shows this festive season
In Television
Trying times for industry, tight monetary situation may lead to muted ad growth during Diwali, Avinash Pandey of ABP News Network
Trying times for industry, tight monetary situation may lead to muted ad growth during Diwali, Avinash Pandey of ABP News Network
In Television
How desi OTT platforms are trying to edge past Netflix and Amazon on the back of festive special programming
How desi OTT platforms are trying to edge past Netflix and Amazon on the back of festive special programming
In OTT
Consumer durables get a cracking start in Q3, have high hopes for rest of festive period
Consumer durables get a cracking start in Q3, have high hopes for rest of festive period
In Marketing
Amazon trumps Flipkart on television in festive season ad blitz
Amazon trumps Flipkart on television in festive season ad blitz
In Digital
Star India, Viacom18 reduce subscription cost for a-la-carte channels
Star India, Viacom18 reduce subscription cost for a-la-carte channels
In Television
Overall economic slowdown and not NTO is a challenge for broadcast industry, says Prathyusha Agarwal of Zeel
Overall economic slowdown and not NTO is a challenge for broadcast industry, says Prathyusha Agarwal of Zeel
In Television