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Cricket, polls and high consumption in economy to drive strong adex growth for TV, radio and digital in 2019
GroupM forecasts 14% ad growth in India in 2019
Commentary: ISA not getting all advertisers on board on Ekam to have a wide-ranging impact
Digital advertising to reach Rs 25,000 crore in India by 2021: DAN report
In Digital
We are all a team of marketers, say White Rivers Media founders
In Digital
M&E industry is on the road to recovery; ad revenue to grow at 15% CAGR, says KPMG
Heydays of display ads over as advertisers opt for more engaging forms of digital advertising
In Digital
Vodafone latest to manage part of its digital ad investments in house
In Digital
Shell Lubricants to up digital advertising budget in India to increase market share to 15%
BFSI spends most of marketing moolah on digital: IAMAI and Kantar IMRB Report
In Digital
In-depth: Advertisers in a fix as measurement across platforms show inconsistency
The great Indian digital divide
In Digital
Turner International launches digital advertising unit T1
In Digital
Rising Star: Shipra Tandon, Strategist, Content Marketing, iProspect India
Digital advertising will drive adex growth in 2018, says CVL Srinivas
Maserati appoints Accenture Interactive to help re-imagine customer experience
In Digital
Rising Star: Kanika Johri, Associate Group Head, Copy, Interactive Avenues
Digital to influence 40 per cent of FMCG consumption by 2020: Google-BCG Report
In Digital
Falling share in CV market shifts Tata Motors’ focus to new age entrepreneurs
Ad stand: Digital Advertising and the new ways to connect
comScore opens global access to free viewability measurement
In Digital
Is digital advertising growth at risk?
In Digital
India’s digital advertising grew by 15.5% in 2016, says CII-KPMG report
In Digital
Prospect 2017: Watch out for these seven digital advertising trends
The Glitch wins digital mandate of Hindustan Unilever’s hair oil brand
In Digital