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Star Sports partners with cricketing icons to raise the ‘Shor’ on IPL 2023
Smriti Mandhana and Mithali Raj surpass male cricketers in popularity and likeability: Hansa Research
BCCI releases 'Ye Toh Bas Shuruat Hai' theme song for Women’s Premier League
Hyundai Motor India announces new edition of #TheDriveWithin campaign featuring five Indian women cricketers
actyv.ai onboards Sourav Ganguly as brand ambassador
BharatPe launches ‘My Shop My Ad’ campaign for its merchant partners with cricketers Rohit Sharma and KL Rahul
FairPlay News’ ‘Khel Ja’ campaign celebrates the spirit of achievement
In Digital
Paytm onboards four cricketers to promote ‘4 ka 100 cashback’ on UPI money transfers
Nestlé India’s Munch hosts meet-and-greet between fans & cricketers in the Metaverse
In Digital
Zebronics unveils ‘Unleash the Champion’ campaign featuring ace cricketers
Symphony limited ropes in Harbhajan Singh & Shikhar Dhawan for an AI-led campaign
Acknowledging the unacknowledged, Cadbury Dairy Milk sponsors ground staff this IPL season
Cricket accounted for 87% celebrity endorsement deals in 2021: GroupM ESP Sporting Nation Report 2022
Dream11 to launch 17 new ad films as part of its new brand campaign for IPL 2022
In Digital
Dream11 to launch 17 new ad films as part of its new brand campaign for IPL 2022
In Digital
Hyundai Motor India launches #TheDriveWithin Campaign
Shah Rukh Khan takes four Indian Women cricketers for a drive for Hyundai’s Alcazar campaign
Britannia Bourbon launches campaign with cricketers Hardik Pandya, Shreyas Iyer and Deepak Chahar
Need real women with real struggles as role models in ads, say brands
How cricketers graduated into successful character actors in ad films
Puma India signs partnership deal with cricketers Washington Sundar and Devdutt Padikkal
Games24x7 signs Ranveer Singh as brand ambassador of My11Circle ahead of campaign for upcoming T20 season
In Digital
Lay’s unveils a fun and quirky #Lay’sKhol campaign
ABP News launches a special programming initiative ‘Wah Cricket’ for cricket fans
Ogilvy partners with Govt of India, creates ‘Mask Force’ campaign in fight against Covid-19