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Interactive launches ‘Cinema In A Box’, a data-led intelligence platform for cinema
In-depth: Disclaimer – a marketer’s role is no cakewalk
Huge scope for Retail and BFSI sectors in cinema advertising, says Ajay Mehta of GroupM’s Interactive TV
GroupM estimates India’s Adex to grow by 10% in 2017
We don’t launch ‘me-too’ products: Parle Agro’s Nadia Chauhan
GroupM estimates Indian AdEx to increase by 15.5% in 2016
Pepperfry’s Diwali campaign urges consumers to change mindsets
Richard Curtis & Sir John Hegarty to unveil first ever ‘Global Cinema Ad Campaign’ at Cannes Lions
releaseMyAd launches in-cinema advertising platform
Cannes Lions content programme diversifies creativity
EEMAGINE Summit 2015 to be held in Delhi & Manesar from April 5-7
Indian AdEx to increase by 12.6% in 2015: GroupM report
Life OK’s promo blitz for ‘Mahakumbh’
Design juries for 53rd Annual D&AD Professional Awards announced
53rd D&AD Awards: Piyush Pandey named jury foreman for Press Advertising
D&AD opens call for entries for 53rd Professional Awards
Big Cinemas enters washroom advertising
South African Tourism woos moviegoers
Zandu Kesari Jivan runs with the ‘Flying Sikh’ Milkha Singh
Zandu Sona Chandi conjures a ‘Bheem-stein’ for its relaunch
Interactive Television introduces cinema audit & monitoring for brands
Life OK sets another benchmark in innovative marketing for ‘Savitri’
Vishnu Telang joins Khushi Advertising as 50% stakeholder
No show by India at One Show awards
BBDO fuses folk art with technology in new GE campaign