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Dabur Meswak mints NFT with digital Ganpati mural
In Digital
Indian consumers demand brands get personal, reject labels and stereotypes: Adobe research
Real-time data, content and commerce to be future of media agency business: Ajay Gupte
Nykaa Fashion onboards Janhvi Kapoor as new brand ambassador; launches new campaign featuring the actor
Impresario elevates Satyajit Dhingra to Chief Business Officer role
Rajat Mukherjee joins Garage Group as Principle Creative Consultant
Cheil India ropes in Kaushik Datta as ECD in its creative team
Rishabh Pant features in D2H’s new campaign announcing revamped brand positioning
Oktobuzz wins Westside’s digital marketing mandate
Increased usage of music and AR in Reels to fuel the growth of creator economy in 2023: Paras Sharma of Meta
In Digital
Netizens troll Byju’s for onboarding Messi as global brand ambassador after announcing layoffs
Marico’s ad-ex increases by 10% YoY to Rs 213 crore in Q2 FY23
Women’s IPL 2023: Brands want entry cost barrier to be set low for ensuring maximum participation
Dollar ropes in Akshay Kumar and Yami Gautam for its thermal wear range; to launch new TVC featuring the actors
Ranveer Singh and Tamannah Bhatia feature in SUGAR Cosmetics’ new #ShukarHaiSUGARHai wedding campaign
Google is the most inspiring brand in the world, reveals Wunderman Thompson’s ‘Inspire Score: Top 100 2022’
Jagran Solutions Awarded At CMO Asia Awards test
OLX sees surge in automobile, smartphones and consumer durable advertisers on the platform: Amit Kumar, CEO, OLX Group
Is it too soon for brands to put their ‘spooky’ hats on and celebrate Halloween culture in India?
Santoor announces brand relaunch with “Young Soch” campaign
Apple retains top spot in Interbrands’ Best Global Brands 2022 ranking, Microsoft overtakes Amazon for #2 place
TV ads rank #1 in conveying a positive impression of brands in APAC: GroupM’s Consumer Eye research
Bobble AI appoints Sahil Deswal as its Chief Growth and Marketing Officer
Zoo Media partners with independent agency collective - Dawn to launch global office in New York
IPG advises clients to pause advertising on Twitter after acquisition by Elon Musk
In Digital