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AAAI-IOAA issue SOP to regulate the outdoor advertising in India
AAAI-IOAA issue SOP to regulate the outdoor advertising in India
In Advertising
Unruly ties up with MediaCom for its Cultural Connections Research Data
Unruly ties up with MediaCom for its Cultural Connections Research Data
In Advertising
Google introduces AdWords and AdSense for Bengali publishers and advertisers
Google introduces AdWords and AdSense for Bengali publishers and advertisers
In Digital
Kaun Banega Crorepati goes digital, arrives on your smartphones with SonyLiv
Kaun Banega Crorepati goes digital, arrives on your smartphones with SonyLiv
In Digital
Afternoon slots take a siesta on Hindi GECs
Afternoon slots take a siesta on Hindi GECs
In Television
Indian Society of Advertisers re-elects Sunil Kataria as Chairman
Indian Society of Advertisers re-elects Sunil Kataria as Chairman
In Marketing
comScore opens global access to free viewability measurement
comScore opens global access to free viewability measurement
In Digital
Instagram Stories: Giving advertisers more flexibility
Instagram Stories: Giving advertisers more flexibility
In Digital
TLC says 80-85% inventory sold out for Queens of Comedy
TLC says 80-85% inventory sold out for Queens of Comedy
In Television
LinkedIn launches ‘LinkedIn Audience Network’
LinkedIn launches ‘LinkedIn Audience Network’
In Digital
Commentary: TV viewership data – for whom is it, anyway?
Commentary: TV viewership data – for whom is it, anyway?
In Commentary
Seven things about TV viewership advertisers must understand
Seven things about TV viewership advertisers must understand
In Television
In-depth: Is the premium justified on the HD universe?
In-depth: Is the premium justified on the HD universe?
In In-depth
In-depth: Kids’ Genre – not a child’s play any more
In-depth: Kids’ Genre – not a child’s play any more
In Television
Advertisers get more value with celebrity hosts: RBNL CEO Tarun Katial
Advertisers get more value with celebrity hosts: RBNL CEO Tarun Katial
In Radio
In-depth: News genre – building brands and advertising categories
In-depth: News genre – building brands and advertising categories
In In-depth
Zenith’s new biannual client survey puts media & entertainment advertisers on top
Zenith’s new biannual client survey puts media & entertainment advertisers on top
In Advertising
Facebook gives advertisers more controls
Facebook gives advertisers more controls
In Digital
Amagi Media appoints Amol Dighe as Business Head
Amagi Media appoints Amol Dighe as Business Head
In Television
IPL 10: A close look at the overall viewership and advertisers
IPL 10: A close look at the overall viewership and advertisers
In Television
IPL 10 generates over 6 million mentions on social media: Maxus Mesh study
IPL 10 generates over 6 million mentions on social media: Maxus Mesh study
In Digital
Big FM launches five stations in Maharashtra
Big FM launches five stations in Maharashtra
In Radio
The ‘Republic’ of advertisers
The ‘Republic’ of advertisers
In Television
BBDO India’s Ariel #ShareTheLoad is 9th most successful campaign: The Good Report
BBDO India’s Ariel #ShareTheLoad is 9th most successful campaign: The Good Report
In Advertising
ASCI releases guidelines for celebrities in advertising
ASCI releases guidelines for celebrities in advertising
In Advertising