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Shah Rukh Khan becomes face of Myntra’s ‘End of Reason Sale’ 18
Emami ad spends up 7.23% in FY23
YouTube’s global advertising revenue to reach $30.4 billion in 2023: WARC report
In Digital
Advertising leaders suggest doing away with organisational hierarchy to be more fluid
Free ad-supported streaming TV growing steadily in India; 63% surge in hours of viewing: Amagi report
We’ve upped our ad budgets by 30% YoY for FY24: Yogesh Tewari of RPSG Group
Delhi HC rejects Dettol’s plea to restrain Santoor Hand Wash ad from airing
DB Corp records 25.4% YoY increase in ad revenue in FY2023
In Print
Dentsu Creative India launches Orange Health Lab’s ad campaign featuring Ayushmann Khurrana
Netflix records approximately 5 million monthly active users for its ad tier
In OTT
LG Ad Solutions and Tyroo sign agreement to market CTV ad solutions in Southeast Asia
In Digital
Surpassing education sector, real-money gaming industry becomes biggest ad violator: ASCI
Star Sports’ ad rates for IPL play-offs touch Rs 30 lakh per 10 seconds
Expect TV Today’s ad revenue to grow by 5.5% YoY in FY24 on back of general elections in FY25: Karan Taurani
Colgate’s latest ad features a “Toothless Granny” promoting Colgate strong teeth
Meta launches test version of AI Sandbox for selected advertisers
In Digital
Netizens lash out at Starbucks over its new campaign encapsulating gender change issue
Here's what Indian ad world expects from 2023 edition of Goafest and Abby’s
JioAds appoints Vignesh Narayanan as VP-Business Head, Media
Annual viewability averages worldwide have risen 9% between 2019 and 2022: IAS report
In Digital
Kinder Joy introduces its limited series Tom & Jerry and Hello Kitty toys through a new TVC
Mother’s Recipe unveils its Summerwala Sharbat ad with ‘Swad Jo Dilaye Bachhpan Ki Yaad’ tagline
Marico’s ad spends up by 5.78% YoY to Rs 842 crores in FY23
Ranbir Kapoor and Manoj Pahwa indulge in a humorous Qawwali battle in Asian Paints' latest ad
Beardo makes Vicky Kaushal appear in a double role in its new ad film for ‘Tsunami’