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Star Sports launches promo ahead of ‘BGMI Masters Series 2022’
In-depth: Print recovery on fast track, to cross pre-Covid revenue this fiscal
India will be fastest-growing market with 21% growth in ad spends in 2022: Zenith
Vinit Kumar becomes Vice-President of Madison Media Plus
In-depth: What is fuelling the growth of Connected TV in India?
In-depth: IPL media rights up for grab, here’s how sponsorships can remain affordable for brands
Zenith India wins media mandate for Zoomcar
Adspend by OTC healthcare brands in 13 key markets will expand by 7.6% in 2022: Zenith report
Do Your Thng appoints Proteek Dey as Business Head
In Digital
FMCG ad spending growth remains muted in Q3 FY 21-22
In-depth: Why Indian adex remains repressed compared to other global markets
Digital transformation will be behind 9% growth in global adspend in 2022: Zenith Forecasts
Premium print inventories to be sold at 3x of the operating rate to political parties
In Print
Travel adspend to grow up to six times faster than ad market as whole from 2021 to 2023: Zenith report
Amazon, Flipkart to lead Rs 350-crore ad blitz to drive festive sales
In Digital
Publicis Groupe strengthens its media services leadership team
GECs set to grow by 15-20% this festive season
Radio industry pins hopes on festive period for revival
In Radio
Festive adspends likely to be better than 2019’s pre-Covid festive levels, say experts
Global adspend will exceed pre-pandemic peak by 6% this year, says Zenith
News Flash: Zenith wins media mandate for Mamaearth
How wrong marketing strategy turns into a horrible consumer experience
ASCI signs agreement with FSSAI to curb misleading claims in F&B ads
Zenith India appoints Priyanka Kapur as Vice-President to lead its Nestlé business
Alcohol advertising to recover from 2020 decline by 2023