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Shortlists announced for BestMediaInfo Rising Star Awards 2021
The Trade Desk launches new trading platform ‘Solimar’ for marketers
In Digital
How wrong marketing strategy turns into a horrible consumer experience
E-commerce sector should focus on 3Vs — voice, vernacular and video: Flipkart Ads’ Sankalp Mehrotra at MMA webinar
Luminous Power Technologies appoints Wavemaker India as media partner
Despite lockdown relaxations, brands to remain cautious on ad spends
Ogilvy Mumbai and Good Morning win Pencils at One Show 2021
GroupM and Amazon Advertising India launch ‘search advertising’ playbook
Mindshare India and Lodestar UM shine at Festival of Media Global Awards 2021
Ogilvy and Wunderman Thompson lead India in The One Show 2021 finalists
Wavemaker retains media mandate for L’Oréal India
Cannes Lions announces 2021 shortlist jury
How the continued threat of pandemic is forcing agencies to transform faster
India secures 30 shortlists at One Show 2021
Havas Media Group India appoints Sanchita Roy as Head of Strategy
Mentos encourages all to make fresh conversations with its limited edition ‘Say Hello’ packs
From exit polls to counting day, ad rates of news channels set to hit the roof
Vinit Karnik appointed Head – Sports, Esports and Entertainment, GroupM South Asia
Omnicom Media Group India welcomes Shailja Saraswati Varghese on board as Head of Content
Ad rates for kids’ channels expected to return to 2019 levels this summer
Automation improving efficiency of advertising agencies but raises need for employees' upskilling
ASCI’s draft guidelines will streamline influencer marketing space but more clarity required on several aspects, feels industry
GroupM reveals 10 trends that will influence the Indian advertising industry
Wavemaker rolls out multi-audience planning platform ‘Maximize’
Idea was to bring the Starbucks experience to life, not to sell the brand: Karthik Nagarajan of Wavemaker India on new film