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Warner Bros Discovery to merge HBO Max and Discovery+
Warner Bros Discovery to merge HBO Max and Discovery+
In OTT
Shyam Steel’s new digital campaign features Olympic medalists Lovlina Borgohain and Manpreet Singh
Shyam Steel’s new digital campaign features Olympic medalists Lovlina Borgohain and Manpreet Singh
In Digital
Truecaller, News18 Network culminate #ItsNotOk campaign with unveiling of #CallItOut wall and a ‘Run to EmpowHer’
Truecaller, News18 Network culminate #ItsNotOk campaign with unveiling of #CallItOut wall and a ‘Run to EmpowHer’
In Marketing
Reduced government spends continue to put pressure on cinema advertising
Reduced government spends continue to put pressure on cinema advertising
In Advertising
Center fresh offers a fresh take on first dates this Fresh Breath Day with Rohit Saraf and Alaya F
Center fresh offers a fresh take on first dates this Fresh Breath Day with Rohit Saraf and Alaya F
In Ad Craft
Infectious Advertising bags creative duties of multiple Bayer brands
Infectious Advertising bags creative duties of multiple Bayer brands
In Advertising
Centre eyes Budget session for revised Data Protection Bill; IT industry players want in on consultations
Centre eyes Budget session for revised Data Protection Bill; IT industry players want in on consultations
In Digital
Emami ropes in Katrina Kaif as the face of ‘Mantra’ spice range
Emami ropes in Katrina Kaif as the face of ‘Mantra’ spice range
In Marketing
In-depth: Why do brands come up with digital-centric sales and discounts during occasions?
In-depth: Why do brands come up with digital-centric sales and discounts during occasions?
In Marketing
New York Festivals AME Awards announces shortlist for 2022
New York Festivals AME Awards announces shortlist for 2022
In Advertising
Advertising cost on TV increases 31.2% globally post-pandemic: WARC analysis
Advertising cost on TV increases 31.2% globally post-pandemic: WARC analysis
In Advertising
WebEngage raises $20 million in Series B funding
WebEngage raises $20 million in Series B funding
In Marketing
iD Fresh Food forays into Rs 10,000-crore ghee market
iD Fresh Food forays into Rs 10,000-crore ghee market
In Marketing
Travelxp partners with telecom company MEO to offer services in Portugal
Travelxp partners with telecom company MEO to offer services in Portugal
In Television
Why brands aren’t willing to shell out more in agency fee
Why brands aren’t willing to shell out more in agency fee
In Advertising
Rediffusion wins Tata Power’s creative and media mandate
Rediffusion wins Tata Power’s creative and media mandate
In Advertising
News18 India to host Amrit Ratna Samman to honour Indian icons for their contribution
News18 India to host Amrit Ratna Samman to honour Indian icons for their contribution
In Television
Duroflex appoints Vector Brand Solutions as its Agency on record
Duroflex appoints Vector Brand Solutions as its Agency on record
In Advertising
Gozoop Group bags Spexmojo’s social media duties
Gozoop Group bags Spexmojo’s social media duties
In Digital
ITW Playworx collaborates with OST and TMC to create a new entity – Digiworx
ITW Playworx collaborates with OST and TMC to create a new entity – Digiworx
In Digital
Havas Media Group India wins Slurrp Farm’s integrated media mandate
Havas Media Group India wins Slurrp Farm’s integrated media mandate
In Advertising
iProspect India wins digital mandate for Monster.com
iProspect India wins digital mandate for Monster.com
In Digital
Ranveer Singh advocates Sleepyhead’s new offering in the brand’s “Fabulous Living” campaign
Ranveer Singh advocates Sleepyhead’s new offering in the brand’s “Fabulous Living” campaign
In Advertising
Voot to stream the first season of Bigg Boss OTT Kannada from August 6
Voot to stream the first season of Bigg Boss OTT Kannada from August 6
In OTT
5G services can be rolled out in October; top bidder Jio says ready
5G services can be rolled out in October; top bidder Jio says ready
In Digital