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Nearly 50 per cent of a film’s marketing budget goes to television, 15 per cent to print and digital each
Amazon Prime Video App is now on Apple TV in over 100 countries
In Digital
Sony’s Porus to offer a visual extravaganza to viewers from November 27
Agencies will either consolidate or change in next three years, says JWT Global CCO Matt Eastwood
Doordarshan brings ninth season of Galli Galli Sim Sim
Epic Channel to launch Umeed India with Virender Sehwag
Viacom18 to launch ‘MTV Shuga’ in India
ALTBalaji enters kids’ entertainment, launches original animated shows
In Digital
Ad Stand: Has Baahubali redefined marketing in India?
NatGeo launches Mission Blue to spread awareness on water conservation
Colors celebrates fifth Golden Petal Awards with star power and glitz
Nickelodeon launches its fourth local production
Britannia Good Day, MEC India create brand owned campus digital radio station
In Digital
NDTV secures 3 nominations at 2017 New York Festivals International TV & Film Awards
Star India brings TED Talks to India in Hindi
Sansui Colors Stardust Awards 2016 cast its starry charm
Amazon Prime Video partners with Ultra to show Bollywood films
In Digital
MN+ celebrates Steven Soderbergh this December
Colors bets big with launch of ‘Karmphal Data-Shani’
‘Chance’ premieres in India on Star World Premiere HD
IRT-India’s Deadliest Roads on History TV18
Ranbir becomes ninja warrior in Panasonic’s new ad
Star World brings back ‘Koffee With Karan’; lines up 8 new primetime shows
‘Star World Now Trending’ has over eight new primetime shows
LeEco partners with iCubeswire to bolster its digital marketing initiatives
In Digital