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: Parle Agro releases new summer campaign #LiveTheFrootiLife for Frooti
In Ad Craft

: Factual entertainment series ‘OMG! Yeh Mera India’ returns to TV screens with Season 7 on HistoryTV18
In Television

: Omnicom Media Group India welcomes Shailja Saraswati Varghese on board as Head of Content
In Marketing

: Ad rates for kids’ channels expected to return to 2019 levels this summer
In Television

: iCubesWire bags the creative mandate for Ambience Group
In Advertising

: Zee Biskope announces programming line-up for Holi
In Television

: India to be the fastest-growing market for telecom advertising between 2020 and 2023, forecasts Zenith
In Advertising

: PhonePe bags six sponsorships for IPL 2021 in its biggest-ever marketing push
In Marketing

: Karan Johar and Twinkle Khanna engage in witty banter for Tata CLiQ’s summer campaign
In Ad Craft

: Pepsi refreshes consumers with swag this summer with brand ambassador Salman Khan
In Ad Craft

: Broadcasters fear 5G spectrum range expansion may disrupt satellite TV operations; seek frequency separation
In Television

: PepsiCo India’s Nacho chip brand Doritos names Kartik Aaryan as its first brand ambassador in India
In Marketing

: Center fresh launches Center fresh Mints ‘Clean Breath’
In Marketing

: Zee Biskope to celebrate Khesari Lal Yadav’s birthday with world TV premiere of ‘Khoon Bhari Humaar Maang’
In Television

: Zee Media announces senior-level changes in its news cluster
In Television

: Dangal TV to re-launch ‘Crime Alert’ in new avatar of Dangal Original
In Television

: Dabur launches ‘Vatika Select’ premium range of shampoos
In Marketing

: Commentary: Why is TRAI silent on DD Free Dish monopoly, which is killing the news genre?
In Commentary

: News channels feel trapped by artificially escalated unsustainable price for DD Free Dish slots
In Television

: Rajya Sabha and Lok Sabha TV merged together as Sansad TV, Ravi Capoor appointed CEO
In Television

: Levi’s to hike spending on TV and digital, focus more on female consumers
In Advertising

: Aaj Tak-connected TV is highly effective for advertisers, led to 2.5X brand awareness: Alok Agarwal, CMO, Orientbell Tiles
In Television

: TV+OTT in a single device has a huge headroom to grow: Anurag Kumar of Tata Sky
In Television

: Aaj Tak launches #AajTakSabseTez campaign with classic art deco styled films
In Television

: Vi launches Pay Per View service model on Vi Movies and TV app, clubbed with deals from Hungama Digital
In Marketing

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