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News channels’ business face unprecedented downturn; expect to bounce back soon
In-depth: Brands allocating budgets judiciously after muted growth in H1 adex
India’s ad-ex growth for 2022 shall not surpass single-digit: Shashi Sinha of IPG Mediabrands
BARC asks IBDF if it wants to knock out entire session of landing pages only for "News genre"
News can be a great reach builder, says Shashi Sinha in reference to News18 campaign
Shashi Sinha and Shailesh Gupta to continue as Chairman and Vice-Chairman of MRUCI
In Print
Brand building a much-larger task than what most people presume: Shashi Sinha of Mediabrands India
The Ad Club re-elects Partha Sinha as President
In-depth: Does the new TV news pecking order reflect in ad rates?
In-depth: Broadcasters hopeful of strong ad revenue growth this festive season
Big ticket sports events, new product launches to drive festive season adex
IAA Leadership Awards honours Tata Sons’ Chairman N Chandrasekaran as ‘Business Leader of the Year’
Not just your own company, you must also do as much for the ecosystem: Shashi Sinha
Book on media & ad veteran Pradeep Guha launched in Mumbai
Mediabrands India wins ITC’s media mandate worth Rs 500 crore
Times Now Navbharat to release ratings data next week
Commentary: What does Shashi Sinha’s accession to BARC chair mean for the M&E sector?
Breaking News: Shashi Sinha appointed as new BARC India Chairman
Aditi Mishra promoted as CEO at Lodestar UM; Hema Malik elevated to Chief Investment Officer, Mediabrands India
Lodestar UM CEO Nandini Dias moves on
BARC India stakeholders meet today to decide on next Chairman
Axis My India forms advisory board with Shashi Sinha, Vikram Sakhuja as members
Omicron impact on adex to be minimal, FY22 revenue targets likely to be on track
Goafest returns on-ground; to be held on April 7-9
Indian ad spends in 2021 likely to exit 90% of 2019 level, says IPG Mediabrands’ Magna