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Criteo unveils demand-side platform ‘Commerce Max’
Global retail media likely to reach $101 billion in 2022: GroupM’s e-commerce and retail media forecast
Advertising cost on TV increases 31.2% globally post-pandemic: WARC analysis
Omnicom Media Group named as ‘Leader’ among global media agency groups in analysis conducted by Forrester
Indian ad industry to grow by 16% to reach $11.1 billion in 2022: Dentsu International report
Warc’s ‘Anatomy of Effectiveness’ 2022 edition highlights 5 key priorities for delivering effective advertising
Marketers are increasingly relying on Commerce media: Criteo
Eight Big Tech platforms are on course to account for 10.0% of all worldwide ad investment by 2030: WARC
Lenovo appoints Stagwell Agency Assembly & Dentsu as media agencies of record
Retailers to emerge as large media players in digital advertising space: Taranjeet Singh of Criteo
In Digital
Criteo expands Retail Media offerings across six markets in the Asia Pacific
In Digital
Criteo acquires Mabaya, expands its retail media solutions for online marketplaces
In Digital
To drive revenue, advertisers must target new online shoppers, prioritise in-app CX, says Taranjeet Singh of Criteo
GroupM acquires majority stake in The Glitch in India
In Digital
Reduce reserve fee, let broadcasters launch more channels, says ENIL CEO Prashant Panday
In Radio
Smartphone traffic growing in India across all industry sectors, says report
In Digital
Is RP-Sanjiv Goenka Group in talks with Living Media to pick majority stake?
75% of Indian consumers prefer personalised ads: Adobe’s Digital Insights Report 2017
In Digital
OOH advertising during monsoon: An opportunity or excuse?
Percept consolidates its Marcom biz as Percept One, appoints Shiv Sethuraman as CEO
DDB Mudra ropes in Sambit Mohanty as Creative Head, North
Vivaki scales Audience on Demand in APAC
A Comms ‘raises’ the bar for Dove Whitening Deo promotion
JWT releases ‘10 Trends for 2013’ global report
Hakuhodo Percept zooms in for Sony Cyber-Shot