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DAN asks brands to avoid tactical campaigns capitalising on Covid-19
Publicis India rolls out campaign for Zee Biskope, Zeel’s new Bhojpuri movie channel
Vista Communications creates campaign for Super Shakti TMT, aims to break stereotype in communication
Branded content, ad revenue to be key monetisation channels for audio OTT industry, says Hemant Mehta of Kantar
In OTT
Radio Mirchi awards creative and strategic duties to L&K Saatchi & Saatchi
IDBI Federal Life Insurance to spend 60% of total adspend on digital
Radio City revamps its app with a blend of Radio City originals and entertainment features
In Radio
Radio stations are no more music channels, but full-fledged content creators, says Nisha Narayanan of Red FM
In Radio
Cipla Health appoints Madison Media as agency of record
Fevicol launches radio innovation that turns simple phone calls into reminders
In Radio
Red FM changes stationality to 93.Dry Red FM for a day
How TimesJobs and Radio Mirchi’s Ready Steady Jobs brought cheer to the employment market
In Radio
Marketing 2020: We plan to strengthen our marketing outreach in 2020, says Karan Shroff, VP Marketing, Unacademy
Omidyar Network India partners with Neelesh Misra, Big FM to launch new radio show ‘Zindagi Mobile’
In Radio
104.8 Ishq launches second season of ‘What Women Want’ with Kareena Kapoor Khan
In Radio
Radio Mirchi and TimesJobs launch ‘Ready Steady Jobs’
In Radio
Big FM makes radio accessible for the hearing-impaired community through Frequen-See
In Radio
Kantar partners with VTION to roll out ‘OTT Audience Measurement’ solution
In OTT
2020 NYF Radio Awards open for entries
In Radio
JK Cement re-launches JK Wall Putty as JK Cement WallMaxX
Radio Mirchi partners with Shuttl for ‘Odd Ho Ya Even..Mirchi toh Chalega hi Chalega’ campaign
In Radio
Dentsu Impact wins digital mandate for HT Media's radio biz
Seven jury members from India at Spikes Asia 2019
Nestlé launches initiative Media Hive, invites media companies to create inspiring brand solutions
Red FM’s ‘Paani Yaad Dila Denge’ campaign to raise alarm about water scarcity
In Radio