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DS Group acquires LuvIt Chocolate and Confectionary brand and its parent company The Good Stuff
63% Indian consumers to cut back on non-essential spending: PwC Global Consumer Insights Pulse survey
Adjust unveils monitoring and alerting solution for marketers ‘Pulse’
Passpass Pulse lauds brands on billboards and social media on World Compliments Day
Eroding consumer trust is top concern for advertising on social media platforms in 2023, says IAS Industry Pulse report
In Digital
WION’s ‘Today Tonight’ show rebrands to 'The Pulse'
Pulse recreates outdoor communication reach campaign on TV through in-content advertising
News18 Punjab launches “Voter Bolda Hai” contest to capture the pulse of voters
77% of marketers will prioritise mobile, 71% social media in 2022: IAS Industry Pulse Report-India Edition
In Digital
News18 Uttar Pradesh/Uttarakhand’s ‘Shehar Shehar Chunavi Safar’ aims to capture the pulse of voters
Fintech company Niyo targets millennials, GenZ with ad campaigns
Bhabhiji is back on News18 Bihar/ Jharkhand to bring the pulse of rural Bihar
Pulse Candy rolls out quirky campaign with stick figure animation
Flipkart introduces ‘Brand Pulse’, an insights tool for brands
In Digital
Fresh content propels advertising on GECs but road ahead to normalcy is still steep
Fastrack forays into perfume category, launches range of youthful fragrances
DS Group shows magnetic appeal of Pulse candy in new TVCs
DS Group launches funny ad film for Pulse, aims to increase penetration
BARC India reveals its digital measurement service ‘EKAM’
BARC India reveals its digital measurement service ‘EKAM’
Cheil bags the Social Listening mandate for Aditya Birla Financial Services Group
In Digital
Next chapter in MarComm - Media Training
Scarecrow wins creative duties of DS Group’s candy brand Pulse
The IPL story: From ‘Manoranjan ka Baap’ to ‘India ka Tyohaar’
Bajaj sends the pulse racing with Pulsar Mania2