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Why should brands focus on short-term and long-term goals simultaneously?
Publicis Groupe and Digital India Foundation to launch ‘Decoding ONDC - Perspective For Marketers’ report
In Digital
50% complaints on misleading ads come from digital, says Manisha Kapoor on ASCI's Dark Patterns paper launch
News Flash: Zenith India bags digital media mandate for LG Electronics
BBH India onboards Himanshu Saxena as COO and Managing Director
Spikes Asia 2022: Swati Bhattacharya and Bindu Menon named jury presidents from India
93% of Indian shoppers recall brand conversations online before making a purchase: Twitter’s #LetsTalkShop report
In Digital
Ogilvy India wins big at London International Awards 2022
Publicis Worldwide India appoints Srijan Shukla and Pratheeb Ravi as Heads of Creative
Dentsu Creative appoints Joy Mohanty as Chief Creative Officer
Quaker has forayed into ready-to-eat segment with Oats Muesli to target time-crunched millennials: Sonam Bikram Vij
Creative agency Parking merges with creative and media buying agency Joshbro
Havas Worldwide India onboards Nikhil Guha and Neeraj Toor as Group Creative Directors
Zenith India appoints Trishul Bhumkar as Managing Partner
Thought Blurb Communications elevates Renu Somani to National Creative Director role
Leo Burnett bags global creative mandate for Beam Suntory’s Jim Beam
Gozoop Group onboards Publicis Groupe’s Burzin Mehta as Chief Creative Officer
BBH India promotes Priya Gurnani and Arvind Menon to Executive Creative Director role
India in top five dynamic markets in terms of new business moves: COMvergence Global H1 New Business Barometer
Nutella positions itself as a great breakfast companion in latest campaign
Cannes Lions 2022: Team Dentsu Creative Bengaluru tops individual rankings
Rajdeepak Das becomes Chairman of Publicis Groupe’s Creative Council for South Asia
BBH India elevates Radhika Burman to head Delhi office
Publicis Worldwide appoints Nitin Sharma as Senior Vice-President and Head of Client Services
Digitas India appoints Mohammedullah Shaikh as Senior VP and Head – Tech Services, Richa Chugh as VP - Media