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L’Oréal India appoints Gaurav Anand as Chief Digital and Marketing Officer
Reliance Retail banks on BPL's high brand recall to get customers into the store
Amul topical on evacuation of Indians from Afghanistan divides netizens and industry
In Digital
Sahil Trehan and Shubhankar Nath launch marketing technology firm Razorlabs
Carat India appoints Avilash Chakraborty as Associate Vice-President, Strategy
Pepsi launches a fresh #swagwalipepsi campaign
Firefox Bikes appoints Manika Sharma as Head of Marketing
Lay’s introduces special ‘@ Home’ packs to be constant companions for in-home experiences
Unibic Foods appoints Naveen Pandey as Chief Executive Officer
Quaker unveils a special film #SalutingOurHeroes to thank healthcare community
‘Aam nahi khaas ho tum’ initiative by Slice is a tribute to India’s unsung Covid heroes
ASCI’s final guidelines for influencer advertising on digital media to come into force from June 14
How brand communication has evolved in the second Covid wave
Publicis Worldwide India hires Radhika Burman as Vice-President, Strategic Planning
Suspension a short-term setback; brand IPL will continue to remain strong, feel advertisers
Continuing IPL amid pandemic not right, feel brand strategists as players test positive
Tata Consumer Products appoints Deepika Bhan as President – Packaged Foods, India
Mountain Dew inspires youth to overcome their fears in its summer campaign
Tata Consumer Products promotes Puneet Das as President - Packaged Beverages, India and South Asia
Sanjay Kaul starts new innings with launch of a start-up ‘LMCE’
Netizens like Rahul Dravid as ‘Indiranagar ka gunda’, but ask where is Cred in its latest ad
7Up encourages youth to ‘think fresh’ and use wit to tackle challenging situations
Why esports still to become a preferred destination for brands
In Digital
Mountain Dew Ice launches first campaign featuring brand ambassador Hrithik Roshan
Quaker Oats brings food flavour innovation in oats category in India