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Former Pidilite CMO Vivek Sharma joins Fixcraft as Marketing Advisor
Pidilite CMO Vivek Sharma calls it quits after 7-years of association
Rediffusion onboards Dentsu-Aegis’ Dhanwinder Singh as Client Servicing Head, Mumbai
Reliance Retail banks on BPL's high brand recall to get customers into the store
Rajeev Karwal, Founder Chairman of Milagrow Robots, dies of Covid
An idea that can change a brand’s fortune
Syed Amjad Ali reminisces his 25-year-long journey with Mullen Lintas
Chandramouli Venkatesan passes away, industry mourns
Consumer durables get a cracking start in Q3, have high hopes for rest of festive period
Will adex on video streaming apps grow at TV's cost?
In Digital
Higher consumer spending under NDA 3 may push India’s adex, expects India Inc
In-depth: Has the dust settled on TRAI’s new tariff order?
AC makers hope for a better summer, expect double-digit growth this fiscal
Ekam in its current form is half-baked, feel top advertisers
In Digital
Brand Journey: How Onida is charting a comeback in India's consumer electronics market
Sudip Ghose will take charge as Managing Director of VIP Industries Ltd. from April 1
GroupM names Prasanth Kumar as COO – South Asia; Tushar Vyas as President Growth and Transformation, South Asia
The devil is back in Onida’s new print campaign
Onida appoints Pratyush Chinmoy as Head of Marketing
Onida launches new smart TV to expand market share and revenue
Onida eyes Rs 1,500 crore revenue from AC business by 2020
VIP Industries Ltd. elevates Sudip Ghose as CEO
Taproot Dentsu bags Onida’s creative mandate
Key marketing trends to watch out for in 2018
Onida earmarks Rs 75 cr for marketing; aims to double its market share in panel TV