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Search Results for 'OTTs'
Audience rejects content which is produced only for provocation or titillation, says Applause Entertainment’s Sameer Nair
In OTT
Connected TV Advertising: Should brands deal directly with content platforms or go down the programmatic route?
Magicbricks unveils MB Prime Services in new film featuring Ayushmann and Aparshakti Khurana
Angel One celebrates 1 crore+ user base milestone with ‘Smart Republic’ campaign
Lifestyle brands to spend more on advertising as they aim for 2x sales during the upcoming festive season
Indian OTT platforms rely heavily on marketing, or do they?
In OTT
ShemarooMe & OTTplay ink partnership to make content discovery easy for all users
In OTT
OTTplay forays into streaming with OTTplay Premium, launches 5 subscription packs
In OTT
Airtel Xstream’s subscriber base ‘reaches two million’
In OTT
Applabs expands operations in India & MENA; appoints Sanjeev Bankira as Country Head
Kids’ TV genre-expanding but yet to command respectable advertising rates, says Leena Lele Dutta of Sony Yay
ShemarooMe partners with Airtel Xstream Premium to expand its OTT reach
In OTT
Transparency, third-party measurement and affordability can fuel OTT advertising, say experts
In OTT
NFT marketplace for cinema and sports in India has the potential to cross US$ 1 billion in value in the near future: Deloitte
In Digital
Airtel launches Xstream Premium – a collection of entertainment content in a single app
In OTT
Corruption is absolutely a no-no for any of the businesses, says Shams Jasani of Wunderman Thompson
I&B Ministry makes a mockery of its own rules; sends notice to Zee Tamil within hours of complaint
Angel One launches Smart Sauda 2.0 campaign targeting new-age investors
Snapdeal launches 'Toofani Sale' consumer campaign with TV actor Mohit Raina
Tonic Worldwide’s GIPSI releases ‘The rise and rise of E-Commerce in India’ report
In Digital
Brands can avoid trolls with a strong strategy and right content: Kanika Mittal of Twitter
In Digital
"Not cannibalistic": Chaitanya Divan on whether Prime Video will be overshadowed by other apps on Prime Video Channels
In OTT
OTT players are spending big on marketing but is it translating into ROI?
In OTT
News consumption at par with music streaming on connected TV: mediasmart report
Bar on news and sports hindering private radio’s growth in India, says Mirchi’s Preeti Nihalani
In Radio