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: Disney Star clocks 44% YoY increase in IPL playoffs' ratings; surpasses 2020 record
In Television

: Vadilal Ice Creams partners with Connect OOH and Publicity Parlour for its multi-city summer campaign
In Ad Craft

: Havas Media Group India bags Puma’s media AOR
In Advertising

: Aaj Tak reclaims No. 1 position
In Television

: Ogilvy deploys ‘human OOH’ to showcase ‘Fevicol ka jod’
In Ad Craft

: Bisleri decks up Western Express Highway metro station in its brand avatar
In OOH

: BARC brings back TV + OOH viewership service on the eve of IPL 2023; includes all watermarked channels
In Television

: Milestone Brandcom’s Nabendu Bhattacharyya launches Ideacafe.Agency
In Advertising

: Times OOH wins advertising rights for GMR Goa International Airport, Mopa
In Advertising

: Times Prime’s OOH campaign showcases its new offer launches and exclusively curated events
In Advertising

: KFC India’s OOH campaign encourages chicken lovers to celebrate the little joys in life
In Ad Craft

: Bata India installs 3D OOH billboards highlighting its variety of sneakers
In Ad Craft

: Health and wellness app, ToneOp launches new OOH campaign in Bhopal for its healthy kitchen brand – ‘ToneOpEats’
In Advertising

: Retail media becomes fourth-largest advertising medium with ad spend forecast to reach $121.9 billion globally in 2023
In Advertising

: Nilon’s launches nine city OOH campaign in association with OAP India
In Ad Craft

: Bharat Media Group bags Muthoot Finance’s OOH mandate for Goldman campaign in Southern markets
In Marketing

: Ranveer Singh and Tamannah Bhatia feature in SUGAR Cosmetics’ new #ShukarHaiSUGARHai wedding campaign
In Ad Craft

: Posterscope India and Pepperfry amplify ‘Memevertisement’ on OOH
In Advertising

: Swiggy and Talented come together to present “Why Is This A Swiggy Ad?”
In Ad Craft

: Programmatic DOOH campaigns dominate Times OOH media across transit properties
In Industry Briefs

: Honda Motorcycle and Scooter India launches new OOH campaign ‘Floating showroom in the Backwaters of Kerala’
In Ad Craft

: Bumble’s OOH campaign captures nuanced dating cultures in different cities
In Ad Craft

: Occtagon Media Networks to expand its services in retail design and marketing
In Marketing

: Marriott’s ‘Here’ OOH campaign celebrates the return of travel
In Advertising

: The Times of India launches “The Times of a Better India” DOOH campaign
In Advertising

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