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Disney Star clocks 44% YoY increase in IPL playoffs' ratings; surpasses 2020 record
Vadilal Ice Creams partners with Connect OOH and Publicity Parlour for its multi-city summer campaign
Havas Media Group India bags Puma’s media AOR
Aaj Tak reclaims No. 1 position
Ogilvy deploys ‘human OOH’ to showcase ‘Fevicol ka jod’
Bisleri decks up Western Express Highway metro station in its brand avatar
BARC brings back TV + OOH viewership service on the eve of IPL 2023; includes all watermarked channels
Milestone Brandcom’s Nabendu Bhattacharyya launches Ideacafe.Agency
Times OOH wins advertising rights for GMR Goa International Airport, Mopa
Times Prime’s OOH campaign showcases its new offer launches and exclusively curated events
KFC India’s OOH campaign encourages chicken lovers to celebrate the little joys in life
Bata India installs 3D OOH billboards highlighting its variety of sneakers
Health and wellness app, ToneOp launches new OOH campaign in Bhopal for its healthy kitchen brand – ‘ToneOpEats’
Retail media becomes fourth-largest advertising medium with ad spend forecast to reach $121.9 billion globally in 2023
Nilon’s launches nine city OOH campaign in association with OAP India
Bharat Media Group bags Muthoot Finance’s OOH mandate for Goldman campaign in Southern markets
Ranveer Singh and Tamannah Bhatia feature in SUGAR Cosmetics’ new #ShukarHaiSUGARHai wedding campaign
Posterscope India and Pepperfry amplify ‘Memevertisement’ on OOH
Swiggy and Talented come together to present “Why Is This A Swiggy Ad?”
Programmatic DOOH campaigns dominate Times OOH media across transit properties
Honda Motorcycle and Scooter India launches new OOH campaign ‘Floating showroom in the Backwaters of Kerala’
Bumble’s OOH campaign captures nuanced dating cultures in different cities
Occtagon Media Networks to expand its services in retail design and marketing
Marriott’s ‘Here’ OOH campaign celebrates the return of travel
The Times of India launches “The Times of a Better India” DOOH campaign